Grocery Activation Lead

Coca-Cola Europacific Partners plc; Binfield; On-site; GBP 30,000 - 45,000; Full time

Job summary

A leading beverage company in Binfield seeks an Activation Executive focused on shopper activation and brand strategies. The role involves understanding shopper behavior, managing budgets, and working collaboratively with various teams. Ideal candidates will have excellent planning and communication skills, with prior experience in a customer-facing role preferred. This position offers a chance to influence key decisions and drive brand growth in a dynamic environment.

Qualifications

• Demonstrate excellent planning and influencing skills.
• Experience in a customer-facing role is preferred.
• Great verbal and written communication skills.

Responsibilities

• Understand shopper barriers & triggers to purchase.
• Support in managing TME spend within allocated budgets.
• Work with franchisors to execute relevant shopper/brand moments.

Skills

Excellent planning skills

Influencing skills

Analytical skills

Data processing

Communication skills

Job description

A leading beverage company in Binfield seeks an Activation Executive focused on shopper activation and brand strategies. The role involves understanding shopper behavior, managing budgets, and working collaboratively with various teams. Ideal candidates will have excellent planning and communication skills, with prior experience in a customer-facing role preferred. This position offers a chance to influence key decisions and drive brand growth in a dynamic environment.