Global Whisky Education Brand Manager

Pernod Ricard USA; Greater London; Hybrid; GBP 60,000 - 80,000; Full time

Job summary

A leading global spirits company is seeking a Senior Brand Manager for Specialty Whisky Education in London and/or Glasgow. The role involves managing global education programmes and collaborating with various teams to enhance brand storytelling and consumer engagement. Ideal candidates will have over 5 years of experience in whiskey marketing and a strong understanding of the spirits industry. This position offers a hybrid working model, combining remote and office work, and includes a range of benefits such as private medical insurance and lifestyle perks.

Benefits

Private medical insurance

Employee Assistance Programme

28 days’ annual holiday

Employee discounts

Share incentive plan

Qualifications

• 5+ years of proven experience in Whisky or Spirits Marketing.
• Experience in global education or ambassador programmes.
• Strong understanding of Single Malt Whisky and the spirits category.

Responsibilities

• Develop and manage global education programmes for the Single Malt portfolio.
• Set goals and KPIs aligned with brand priorities.
• Oversee training content for ambassadors.

Skills

Whisky & Spirits Marketing

Consumer Insights

Brand Storytelling

Training Delivery

Stakeholder Management

Digital Fluency

Tools

CRM Platforms

Job description

A leading global spirits company is seeking a Senior Brand Manager for Specialty Whisky Education in London and/or Glasgow. The role involves managing global education programmes and collaborating with various teams to enhance brand storytelling and consumer engagement. Ideal candidates will have over 5 years of experience in whiskey marketing and a strong understanding of the spirits industry. This position offers a hybrid working model, combining remote and office work, and includes a range of benefits such as private medical insurance and lifestyle perks.