Global Marketing Manager

Inizio; Greater London, Manchester, Ashby-de-la-Zouch; Hybrid; GBP 60,000 - 80,000; Full time

Job summary

A global health marketing firm in the UK is seeking a strategically minded Global Marketing Manager to oversee integrated marketing campaigns and lead a high-performing team. The ideal candidate will have over 5 years of B2B marketing experience, particularly in healthcare, and a strong background in PR strategy. A flexible, collaborative work culture is offered with outstanding benefits.

Benefits

Flexible hybrid work culture

Outstanding benefits

Collaborative environment

Qualifications

• 5+ years of experience in B2B marketing and communications.
• Experience in healthcare, life sciences, or a related sector.
• Proactive, adaptable mindset in a collaborative environment.

Responsibilities

• Lead integrated global marketing campaigns across various channels.
• Mentor a high-performing team and manage a PR & Social Media Manager.
• Ensure consistency and clarity in brand communication strategies.

Skills

B2B marketing

PR strategy

Stakeholder management

Integrated campaigns

Content development

Education

Bachelor’s degree in marketing or communications

Job description

Global Marketing Manager – UK (Ashby, London, Manchester)

Inizio Evoke is a global health marketing, communications, and transformation platform. As part of the wider Inizio network, we’re purpose‑built to support life sciences companies in their most critical moments – uniting data, creativity, and human insight to deliver real impact.

We are looking for a strategically minded and hands‑on Global Marketing Manager to lead our marketing function while playing a key leadership role on the Inizio global marketing team. This hybrid role is based in the UK – ideally near one of our core offices in London, Manchester or Ashby.

Responsibilities

• Lead the planning and execution of integrated global marketing campaigns across PR, social media, internal communications, paid media, events, and web.
• Guide and mentor a high‑performing team, directly managing a PR & Social Media Manager.
• Ensure alignment between agency teams, business development, executive leadership, and Inizio stakeholders.
• Oversee content strategy and development – from thought leadership to press releases, social campaigns, and branded materials.
• Champion the Inizio Evoke brand, ensuring consistency, creativity, and clarity across all touchpoints.
• Monitor performance, gather insights, and use data to drive decisions and continuous improvement.
• Manage corporate communications, press engagement, award submissions, and crisis response protocols.
• Track media coverage and performance metrics, turning insight into impact.

Qualifications

• Bachelor’s degree in marketing, communications, or a related field.
• 5+ years of experience in B2B marketing and communications – ideally in healthcare, life sciences, or a related sector.
• Strong background in PR strategy, stakeholder management, and cross‑functional collaboration.
• Experience leading integrated campaigns and managing both people and agencies.
• Confident content development and editorial skills, with a focus on narrative‑building and thought leadership.
• Proactive, adaptable mindset and passion for delivering high‑quality work in a fast‑moving, collaborative environment.
• Strong interest in healthcare and the pharmaceutical industry.

Benefits

We offer a flexible, hybrid work culture, outstanding benefits, and a collaborative environment where your voice matters and your growth is supported.

EEO Statement

As set forth in Inizio's Equal Employment Opportunity policy, we do not discriminate on the basis of any protected group status under any applicable law.