German Speaking Regional Sales Manager

The Clorox Company; Greater London; On-site; GBP 60,000 - 80,000; Full time

Job summary

A global consumer products company seeks a Regional Sales Manager for the German market focusing on pet specialty channels. This role involves managing sales through wholesalers and distributors, establishing new routes to market, and executing joint business plans. The ideal candidate should have 5-8 years of CPG experience, fluent German language skills, and the ability to manage distributor relationships effectively. The position promises competitive compensation and opportunities for growth.

Benefits

Competitive compensation

Generous 401(k) program

Health benefits

Flexible work environment

Continuous learning opportunities

Half-day Fridays

Qualifications

• 5-8+ years’ experience within CPG.
• Fluent written and spoken German required.
• Experience managing distributors/wholesalers.

Responsibilities

• Manage sales in the German pet specialty channel.
• Establish route to market via wholesalers and distributors.
• Create and execute joint business plans with distributors.

Skills

Persuasive selling skills

Analytical skills

Sales fundamentals

Relationship development

Negotiation skills

Communication skills

Education

College education

Tools

Microsoft Office

Job description

The German Market Regional Sales Manager role is responsible for managing all sales in the German market within the pet specialty channel. This role has the added responsibility of establishing the route to market via wholesalers and other third parties that service smaller chains and independent pet specialty stores as part of the market start‑up. The role will be managing sales while concurrently working on opening up additional wholesalers, distributors to expand market distribution, and managing sales via wholesalers/distributors in the market.

Responsibilities

• Establish route to market via wholesalers and distributors.
• Manage sales in the German pet specialty channel.
• Open additional wholesalers and distributors to expand distribution.
• Create and execute joint business plans (JBPs) with wholesalers and distributors.
• Manage AMPS execution across the market.
• Provide hands‑on support to active wholesalers and retail reps (materials, calls).
• Complete sales analytics and KPI reporting for the assigned area.
• Manage sales administration (trade funding, forecasting, order management).
• Spend 50% of time on RTM establishment and development to open new routes covering the country and achieve distribution goals.
• Influence wholesalers and distributors to list Ever Clean and actively sell into independent and small chains across Germany.
• Establish influence plans with new wholesalers/distributors to ensure “pull‑through” for Ever Clean, including training sales reps and assisting with AMPS selling.
• Identify and recommend required services (e.g., retail services) to influence store decisions, manage shelf placement, and execute promotions.
• Drive brand presence (retail) and awareness at trade shows.

Qualifications

• 5‑8+ years’ experience within CPG.
• German market experience required; ideally in pet specialty.
• Fluent written and spoken German.
• Experience managing distributors/wholesalers to deliver sales results.
• Sales fundamentals – call planning & management, selling and executing AMPS, managing objections.
• Strong persuasive selling skills and indirect influence.
• Third‑party joint business plan development and sales plan development.
• Analytical skills with a bias toward insight to action.
• Experience developing initial relationships and building distribution networks with tenacity.

Education

• College education required; degree preferred.

Technical Skills

• Competency in all Microsoft Office applications.
• Sales technical skills – basic AMPS planning & execution, persuasive selling, negotiation, customer business planning.
• Sales management skills – data analytics, reporting, trade funds management and sales forecasting.

Managerial Skills and Abilities

• Relationship development & management with distributors, wholesalers, customers, and internal stakeholders.
• Leadership – supports team initiatives and takes on leadership responsibilities within projects or cross‑functional efforts.
• Analytical thinking – interprets sales data and KPIs to identify trends and recommend improvements.
• Operational management – manages trade funding, forecasting, and order processes to ensure accuracy and efficiency.
• Communication & presentation skills – communicates clearly and professionally with internal teams and external partners.
• Tenacity – persists when facing rejection and adapts approach to secure business.

Ideal Additional Competencies

• Strategic planning – contributes to regional sales strategies aligned with broader business goals.
• Category selling – understanding of category dynamics to support product placement and assortment decisions.
• Financial acumen – interprets P&L statements, manages budgets, and assesses ROI on trade investments.
• Negotiation skills – negotiates terms, resolves conflicts, and secures favorable outcomes with partners.
• Coaching and development – mentors and trains sales reps within distributors or wholesalers.
• Customer‑centric mindset – delivers value to end customers through distributor or wholesaler networks.
• Adaptability – adjusts effectively to shifting priorities, market dynamics, and operational challenges.

Benefits

• Competitive compensation.
• Generous 401(k) program in the US and similar programs in international locations.
• Health benefits and programs supporting physical and mental well‑being.
• Flexible work environment, dependent on role.
• Meaningful opportunities for continuous learning and growth.
• Half‑day Fridays, depending on location.