General Manager

Broadridge Trading & Connectivity Solutions; City of Westminster; On-site; GBP 30,000 - 40,000; Full time

Job summary

A leading financial services firm in the UK is looking for a Lead Generation Specialist to enhance their sales efforts. This role involves identifying potential customers, managing leads in the sales pipeline, and collaborating with sales and marketing teams to achieve targets. The ideal candidate will have 2-3 years of experience, a Bachelor's degree, and proficiency with Salesforce. Multilingual skills are preferred, and the position is focused on building relationships and generating new business opportunities.

Qualifications

• Minimum of 2-3 years of experience in a related field.
• Familiarity with lead generation processes and tools.
• Ability to convey information effectively over the phone.

Responsibilities

• Match products with client pain points to explain solutions.
• Generate leads and manage a pipeline of prospects.
• Collaborate with sales and marketing to meet targets.
• Utilize Salesforce to track and manage sales activities.

Skills

Salesforce proficiency

Strong communication skills

Relationship building

Nurturing prospects

Multi-lingual abilities

Education

Bachelor's degree

Tools

CRM software

Job description

Lead Generation Specialist – Broadridge (UK)

At Broadridge, we've built a culture where the highest goal is to empower others to accomplish more. If you're passionate about developing your career while helping others along the way, come join the Broadridge team. Broadridge is growing! We are seeking a LeadGen Specialist to join our team in the UK. The LeadGen Specialist will be a member of the LeadGen team within Broadridge's Global Sales, Marketing and Solutions Organization reporting to the Head of International Lead Generation. This individual in this role will be responsible for identifying potential customers, generating new business opportunities, and managing leads through the sales pipeline. You will work closely with the sales and marketing team to ensure that our company's sales goals are met.

Responsibilities

• Match Broadridge products and services with client pain points, using comprehensive knowledge and proof points to explain how our solutions meet customer needs
• Generate leads and build relationships by nurturing warm prospects and finding potential new sales opportunities
• Collaborate with the sales and marketing team to develop strategies for reaching sales targets
• Manage and maintain a pipeline of interested prospects and engage sales executives in next steps
• Identify best practices for refining the company's lead‑generation playbook
• Utilize Salesforce, cold calls, and email to generate new sales opportunities
• Build long‑term, trusting relationships with prospects to qualify leads as sales opportunities
• Proactively seek new business opportunities in the market
• Schedule appointments for sales representatives to meet with prospective customers
• Track progress toward meeting sales goals
• Use customer relationship management (CRM) software to manage leads and sales activities
• Stay up‑to‑date on market trends, competition, and industry developments
• Attend networking events and trade shows to build relationships and generate leads
• Provide regular reports on sales activities and results to management

Qualifications

• Minimum of 2-3 years of experience
• Bachelor's degree
• Proficiency with Salesforce or other CRM software
• Multi‑lingual preferred (German and French will be an advantage)
• Experience in client services, or sales support role a plus
• Strong communication skills with the ability to convey information effectively over the phone; the ability