Freelance Visual Merchandiser

Oner Active GmbH; City Of London; On-site; GBP 40,000 - 60,000; Part time

Job summary

A dynamic activewear brand is seeking a Freelance Visual Merchandiser to shape the visual identity of their first retail store. The role requires extensive experience in retail fashion, spatial planning, and strong communication skills. Responsibilities include developing merchandising concepts and ensuring brand consistency. Applicants should have a strong portfolio and the ability to work independently and collaboratively. This opportunity supports a flexible working culture and embraces diversity.

Qualifications

• 10+ years of visual merchandising experience in retail fashion or lifestyle brands.
• Strong portfolio showcasing previous retail and display work.
• Strong sense of style, color theory, and brand storytelling.

Responsibilities

• Design visual merchandising concepts aligned with brand identity.
• Develop floor plans and visual merchandising guides.
• Create window and in-store display mockups.

Skills

Visual merchandising experience in retail fashion

Project management

Communication skills

Spatial planning tools proficiency

Independent working

Tools

SketchUp

Adobe Creative Suite

CAD

Job description

Role

Freelance Visual Merchandiser

Freelance Contract

Working 7.5 hours per day, 7 days per week

Location

Old Street, London

About Us

Nothing is clearer to us than the belief that every woman should include strength training in her life to enhance both physical and mental well-being. It\'s about building strong bodies and even stronger minds, asserting their right to take up space in the gym, and allowing the spotlight to shine bright on their progress.

To us, strength training represents a determined, goal-oriented mindset and an unwavering work ethic. We don\'t wait for success; we create it through hard work and determination. When faced with challenges, we don\'t back down; instead, we break through barriers, recognising that true progress lies on the other side.

These are the pillars that form the foundation of Oner Active. We consistently challenge ourselves to create innovative and impactful products, so that you can perform better. With our range of products and innovative approach, we provide a wide variety of colours to ensure that all skin tones genuinely radiate in Oner.

Our Purpose and Mission

We are on a mission to unite and empower women to be the strongest version of themselves through strength training. We want to inspire women to take centre stage in the gym by promoting strength training, which underpins all movement and sport, as a healthy foundation in life.

About You

As our Freelance Visual Merchandiser, you will play a critical role in shaping the visual identity of our first retail store. This is a strategic and hands-on role that will involve concept development, layout planning, fixture recommendations, and seasonal visual updates—ensuring our store communicates the brand\'s DNA while driving customer engagement and sales.

Responsibilities

• Working with our brand, project management, and marketing teams to design visual merchandising concepts aligned with our brand identity
• Developing floor plans, fixture layouts, and visual merchandising guides for the new store
• Creating window and in-store display mockups and planograms
• Sourcing or advising on mannequins, display props, signage, and visual assets
• Providing recommendations on in-store flow and customer experience enhancements
• Supporting seasonal refreshes and product drops with updated visual strategies
• Ensuring visual consistency across all product categories and brand touchpoints
• Offering on-site support during store setup and launch phases (if local or travelable)

You'll need to have

• 10+ years of visual merchandising experience in retail fashion or lifestyle brands; athleisure or activewear a strong plus
• Strong portfolio showcasing previous retail and display work
• Proficiency in spatial planning tools (SketchUp, Adobe Creative Suite, CAD, or similar)
• Strong sense of style, color theory, and brand storytelling
• Excellent project management and communication skills
• Ability to work independently and collaborate across creative and operations teams
• Flexibility to work in-person for key milestones (store walkthroughs, installation, etc.)

Nice to have

• A genuine passion for fitness or active living, with a deep understanding of the performance-driven consumer
• A flair for premium brand expression and sensitivity to visual storytelling and in-store design
• A strong point of view on leading retail concepts and immersive in-store experiences
• An interest in cultural and design trends beyond retail—drawing inspiration from art, architecture, and global fashion hubs like Paris, Milan, New York, and London

Equality, Diversity, and Inclusion

At Oner Active it\'s about embracing diversity and empowering every individual to reach their full potential. We are committed to creating an environment where everyone feels valued, supported, and able to thrive.

We welcome applications from all backgrounds and are dedicated to ensuring that everyone has equal access to opportunities during the recruitment process. If you require any reasonable adjustments or additional support, we encourage you to reach out to our Recruitment team — we\'re here to support you every step of the way.