Field Marketing Specialist (FTC)

Veracode; London; On-site; GBP 45,000 - 60,000; Full time

Job summary

A leading cybersecurity firm in London is seeking a Field Marketing Specialist to execute impactful marketing programs and manage events. The ideal candidate will have 2–3 years of B2B marketing experience, focusing on technology and cybersecurity. Responsibilities include event planning and execution, data analysis, and collaboration across teams to drive engagement and results. This role offers competitive benefits including medical coverage and unlimited paid time off.

Benefits

Medical, Dental, and Vision Coverage

Unlimited paid time off

Annual pension contribution

Fitness reimbursements

Family-friendly benefits

Qualifications

• 2–3 years of B2B marketing experience, ideally in technology or cybersecurity.
• Experience planning and executing in-person and virtual events.
• Familiarity with Salesforce and other campaign tracking/reporting tools.
• Strong organizational skills and attention to detail.
• Collaborative approach and ability to work cross-functionally.

Responsibilities

• Plan and execute a variety of field marketing programs including trade shows.
• Own end-to-end event execution, including logistics and lead capture.
• Track and analyse event performance, measuring contribution to pipeline.
• Maintain GTM documentation and calendars for stakeholder visibility.
• Align closely with BDRs to drive attendance and conversion.

Skills

B2B marketing experience

Event planning and execution

Salesforce familiarity

Organizational skills

Collaborative approach

Proactive mindset

Job description

Field Marketing Specialist (FTC)

Looking for an innovative, high-growth, multi-award-winning company in one of the hottest segments of the security market? Look no further than Veracode!

Veracode is a global leader in Application Risk Management for the AI era. Powered by trillions of lines of code scans and a proprietary AI-generated remediation engine, the Veracode platform is trusted by organizations worldwide to build and maintain secure software from code creation to cloud deployment.

Learn more at www.veracode.com , on the Veracode blog , and on LinkedIn and Twitter .

As Field Marketing Specialist, EMEA, you will play a hands-on role in executing high-impact marketing programs that drive demand and accelerate pipeline. You’ll support a range of field marketing activities, with a strong emphasis on delivering exceptional in-person and virtual events that engage customers, prospects, and partners. This role is ideal for an early-career marketer who is highly organized, detail-oriented, and eager to learn by doing.

What you will be responsible for:

• Plan and execute a wide variety of field marketing programs including trade shows, hosted events, webinars, sponsorships, and community initiatives.
• Own end-to-end event execution, including logistics, partner collaboration, onsite presence, lead capture, and post-event reporting.
• Track and analyse event performance, measuring contribution to pipeline and ROI.
• Maintain GTM documentation, calendars, and SharePoint resources to ensure visibility across sales and marketing stakeholders.
• Align closely with Business Development Reps (BDRs) to drive attendance, follow-up, and conversion from field programs.
• Partner with Sales to deliver customer- and prospect-focused programs that support regional franchise and territory plans.
• Collaborate with central marketing teams (campaigns, demand, digital) to localize and activate global programs.
• Maintain accurate campaign and contact records in Salesforce (SFDC), supporting data integrity and performance tracking.
• Support budget tracking and vendor management for all regional field marketing programs.

Required Skills:

• 2–3 years of B2B marketing experience, ideally in technology or cybersecurity
• Experience planning and executing in-person and virtual events
• Familiarity with Salesforce and other campaign tracking/reporting tools
• Strong organizational skills and attention to detail
• Collaborative approach and ability to work cross-functionally with Sales, BDRs, and Marketing teams
• A proactive mindset with a willingness to roll up your sleeves and take ownership

What’s in it for you:

• Medical, Dental, and Vision Coverage to meet all your healthcare needs
• Unlimited paid time off and flexible work arrangements to support a healthy work-life balance
• Extensive development and training offerings to help you grow with us
• An annual contribution of 6% towards your pension
• Life assurance, personal accident, and long-term disability insurance
• Enhance parental leave initiatives as well as other family friendly benefits
• Annual fitness reimbursements and access to apps that support wellbeing
• Summer and end of year social events to bring the team together and celebrate our success

Employment opportunities are available to all applicants without regard to race, religion, color, national origin, gender, sexual orientation, age, marital status or disability status.

Fraudulent Recruitment Alert - Be Aware and Stay Informed

At Veracode, we prioritize a secure recruitment process. Unfortunately, fake recruitment and job offer scams are on the rise. They aim to deceive candidates through emails and calls to obtain sensitive information.

Here’s our recruitment promise to you:

• Comprehensive Interview Process: We never extend job offers without a comprehensive interview process involving our recruitment team and hiring managers.
• Offer Communications: Our job offers are not sent solely through email, and we will never ask you to pay for your own hardware.
• Email Verification: Recruiting emails from Veracode will always originate from an “@veracode.com" email address.

If you have any doubts about the authenticity of an email, letter, or telephone communication claiming to be from Veracode, please reach out to us [e-mail] taking any further action.