Employer Brand Manager

AJ Bell; Manchester; On-site; GBP 80,000 - 100,000; Full time

Job summary

A leading investment platform firm is seeking an experienced Employer Brand Manager to promote and develop its employer brand presence. This role will involve creating captivating content across various platforms while overseeing the execution of employee events. Candidates with strong data analysis, organisational, and event planning skills, as well as an ability to work collaboratively, will thrive. The position offers a hybrid working model with a focus on fostering teamwork and collaboration.

Benefits

Competitive starting salary

Health Cash Plan

Discounted private healthcare

Free gym access

Annual free share awards scheme

Flexible working arrangements

Personal development programmes

Paid time off for volunteer work

Qualifications

• Experience in event planning and management.
• Ability to work collaboratively with multiple departments.
• Strong attention to detail and ability to manage multiple tasks.

Responsibilities

• Lead the design and execution of the employer brand strategy.
• Generate compelling content for various platforms including events.
• Collaborate with internal stakeholders for successful events.

Skills

Strong data analysis skills

Excellent organisational skills

Effective time management

Attention to detail

Communication and media planning

Negotiation and influencing

Event planning experience

Tools

Project management

Budget and cost tracking

Job description

Job Description

We’re looking for an experienced Employer Brand Manager to join our team on a 12 month fixed term contract to cover a period of maternity leave.

About the role

This role is responsible for promoting and developing our employer brand presence, to reflect working life at AJ Bell and as per our brand strategy. It will play a key role in shaping the way AJ Bell is viewed to prospective and existing employees. Incorporated with the employer brand responsibilities this role will oversee the creation and execution of our employee events calendar.

Key responsibilities

Employer Brand

• Lead the design, development and execution of our employer brand strategy.
• Generate captivating content across various platforms, including social media, videos, employee blogs etc. both internally and via our social channels.
• Seek opportunities to ensure our employer brand is positioned across different channels and maximise opportunities as they arise.
• Monitor and analyse employer brand performance across various channels and make recommendations accordingly.
• Provide reporting to track KPI’s and relevant MI for employer brand performance.
• Monitor industry trends and competitor activity to identify opportunities for innovation and improvement in our brand efforts.
• Work in collaboration with the wider HR and Recruitment team to ensure our employer brand supports their activities e.g. recruitment events, promotion of new employee benefits etc.
• In partnership with the Senior HR Manager and Senior Recruitment Manager, manage the day‑to‑day running of our Glassdoor and Indeed accounts.
• Ensure content generated is within our corporate brand guidelines.

Employee Events

• Working collaboratively with our Internal Events Coordinator develop, manage and implement our annual events strategy to maximise employee engagement and returns.
• Collaborate with key stakeholders to plan, manage and execute high value internal events.
• Oversee the delivery of all internal events, consulting with the Internal Events Coordinator to ensure all staff events are delivered within budget and in a cost‑effective way ensuring they are inclusive and accessible to all.
• Support the Internal Events Coordinator in the negotiation and facilitation of venues and vendors to ensure great quality, and maximum value.
• Support the Internal Events Coordinator to manage and oversee all high value events on the day, including directing event set‑up, ensuring all facilities / equipment are in place and effective, welcoming guests, organising vendors, ensuring events run to schedule and any trouble shooting if required.
• Identify areas for improvement including process and cost efficiencies to maximise employee engagement with events and employer brand.
• Work with the Internal Events Coordinator to ensure clear reporting on the success of staff events to provide post event feedback to the Senior HR Manager.
• Driving integration and collaboration across the AJ Bell DE&I Ambassadors to support employee led events.
• Support the AJ Bell Futures Foundation with strong charity relationships and working to engage staff with fundraisers and volunteering opportunities.
• Identifying and delivering the use of new technologies in support of delivering staff events.
• Ensuring compliance with insurance, legal, health and safety obligations.

Other

• Supporting and enabling the business to achieve its regulatory requirements, including consumer duty.

About you : Competence

• Strong data analysis skills
• Excellent organisational skills
• Effective time management
• Attention to detail
• Communication and media planning
• Working collaboratively with departments across AJ Bell
• Calm under pressure
• Shows initiative
• Highly flexible
• Relationship management

Knowledge & Skills

• Event planning experience
• Stakeholder management
• Negotiation and influencing
• Project management
• Budget and cost tracking

About us

AJ Bell is one of the fastest‑growing investment platform businesses in the UK offering an award‑winning range of solutions that caters for everyone, from professional financial advisers to DIY investors with little to no experience. We have over 644,000 customers using our award‑winning platform propositions to manage assets totalling more than £103.3 billion. Our customers trust us with their investments, and by continuously striving to make investing easier, we aim to help even more people take control of their financial futures.

Having listed on the Main Market of the London Stock Exchange in December 2018, AJ Bell is now a FTSE 250 company.

Headquartered in Manchester with offices in central London and Bristol, we now have over 1,500 employees and have been named one of the UK's ‘Best 100 Companies to Work For’ for six consecutive years and in 2024 and 2025 named a Great Place to Work®.

At AJ Bell you can expect a friendly working environment with a strong sense of teamwork, we have a great sense of pride in what we do, and this is reflected in our guiding principles.

What we offer

• Competitive starting salary
• Starting holiday entitlement of 27, increasing up to 31 days with length of service and a holiday buy and sell scheme
• A choice of pension schemes with matched contributions up to 8%
• Discretionary bonus scheme
• Annual free share awards scheme
• Buy As You Earn (BAYE) Scheme
• Health Cash Plan – provided by Simply Health
• Discounted private healthcare scheme and dental plan
• Free gym
• Employee Assistance Programme
• Bike loan scheme
• Sick pay+ pledge
• Enhanced maternity, paternity, and shared parental leave
• Loans for travel season tickets
• Death in service scheme
• Paid time off for volunteer work
• Charitable giving opportunities through salary sacrifice
• Calendar of social events, including monthly payday drinks, annual Christmas party, summer party and much more
• Personal development programmes built around you and your career goals, including access to personal skills workshops
• Monthly leadership breakfasts and lunches
• Casual dress code
• Access to a range of benefits from our sponsorship deals

Hybrid working

At AJ Bell, our people are the heart of our culture. We believe in building strong connections by working together. That's why we offer a hybrid working model, where you'll spend 3‑4 days per week in the office. For new team members, the first 3 months will be spent full‑time in the office to help you immerse yourself in our business and build valuable relationships with your colleagues.