UK - Senior Account Director

Overview

What began in 2017 as an idea on the back of a napkin has quickly become an award-winning, fastest-growing communications firm working with some big-name consumer and B2B technology brands. At SourceCode, we’re focused on bringing brains and hustle, humanity and technology, creativity, and business intelligence back to public relations.

With oversight from senior leadership, this individual will act as the day-to-day contact for accounts, including planning and strategy, while acting as a mentor and leader for junior staff. The individual must have relevant Enterprise Tech client experience and a deep understanding of the dynamic trends within this specific industry landscape. And, they are able to identify and create compelling data-driven storylines that cut through the noise and elevate a client’s positioning within the media.

What You’ll Do:

• Serve as a day-to-day client contact; demonstrate an ability to build rapport and trust with client contacts, gaining their trust as a go-to for strategic counsel
• Architect, oversee, and drive strategy for clients
• Read and share relevant news each day with teams and clients. Identify and secure relevant media opportunities to further clients’ business goals
• Multi-task and juggle multiple clients, teams, and tasks to ensure your individual and team deadlines are not missed
• Align with the team to set internal client KPIs, ensuring performance benchmarks for client goals are met each quarter
• Work with portfolio lead to ensure campaigns and projects are delivered to scope, budget, and team resourcing goals
• Share in responsibility for your team’s finances by working with the portfolio lead to manage profitability, staffing and resourcing, and budgeting; highlight overservice risks and/or changes to budget
• Build media, audience, and influencer engagement strategies
• Assist with the development of new business opportunities, helping develop and deliver thoughtful presentations to clients and prospects
• Mentor and coach junior team members to success
• Work with peers to further the agency's mission, goals, and culture

What You Have:

• With 10+ years of PR and Marketing experience, SourceCode’s Directors must have a strong understanding of media relations, corporate communications, and digitally-minded public relations with client leadership experience.
• Significant experience working with adtech/martech clients and an understanding of the relevant technology; ability to translate capabilities into media-friendly narratives.
• Proven ability to secure Tier-1 media coverage in national business media with strong/deep trade relationships across vertical media, including retail, marketing, advertising, media, and general business intelligence.
• Experience in managing client campaigns, project managing tasks, workloads, and KPIs both for client and commercial success
• At least three years of serving as the strategic account lead for multiple clients, preferably reporting to senior management.
• Comfort working alongside clients to share opinions and insight even if it contradicts their thoughts. You collaborate and deliver updates, both positive and otherwise.
• Experience managing a team of PR professionals

What We Offer

Benefits:

• Robust benefits programme
• Holiday and paid time off minimums
• Company pension scheme
• Private Health insurance including Mental Health services
• Discretionary annual bonus
• Workplace flexibility - hybrid working (currently 1 day in office)
• Professional learning and development platform
• 6-month paid parental leave
• Paid volunteer and professional development days