Director, Ad Sales

Tinder; Greater London; Hybrid; GBP 89,000 - 113,000; Full time

Job summary

A leading dating services provider is seeking a Director of Ad Sales (UK) to drive revenue growth across its platforms. You will define and execute the sales strategy, build relationships with top-tier agencies, and negotiate large partnerships. The ideal candidate will have proven digital media sales experience and a talent for strategic relationship building. This role offers competitive compensation and a chance to impact millions through innovative advertising solutions in a flexible work environment.

Benefits

Premium healthcare

Mental health support

Lunch vouchers

Discounted wellness subscription

Continuous learning programs

Regular social events

Qualifications

• Proven experience in digital media sales leadership with a focus on the UK market.
• Ability to define and execute sales strategies aligned with revenue goals.
• Strong communication and presentation skills for impactful client engagement.

Responsibilities

• Lead revenue growth across Match Group’s properties in the UK.
• Build relationships with top-tier agencies and clients.
• Monitor trends to shape product positioning and pricing strategies.
• Negotiate large strategic partnership deals.

Skills

Digital media sales leadership

Strategic relationship building

Market trend analysis

Negotiation skills

Job description

Know where you belong!

Match Group is a leading provider of dating products across the globe. Our portfolio includes Tinder, Hinge, Match-Meetic, PlentyOfFish, Okcupid, The League, Archer, Salams and others, each designed to spark meaningful connections for singles worldwide. Creating a sense of belonging doesn’t stop at our products - it’s the foundation of every team we hire.

When it comes to dating, the connection starts online, but the real magic happens once you meet in real life (IRL). We think the same is true for creating the best platforms, so we work together IRL in our office 3 days/week.

Role Purpose

The Director, Ad Sales (UK) will lead revenue growth across Match Group’s properties in the UK market and other EU markets. Reporting into the Head of Sales, this role is responsible for developing strategic relationships with agencies and brand clients, driving new business, managing key accounts, and delivering integrated advertising and partnership solutions across Match Group’s platforms.

This position represents an outstanding opportunity for an experienced digital media sales leader to build on Match Group’s category-defining brands and bring innovative advertising opportunities to clients and agencies.

Key Responsibilities

Sales Leadership & Strategy

• Define and execute the UK media sales strategy in alignment with global and regional revenue goals.
• Identify and prioritize target sectors, clients, and agency groups to drive new and incremental business.
• Monitor market trends, audience insights, and competitive activity to shape product positioning and pricing strategy.
• Contribute to EMEA sales planning, forecasting, and performance reporting.

Business Development & Client Relationships

• Build and expand relationships with top-tier agencies, trading desks, and marketing decision-makers across key industries.
• Represent Match Group’s advertising capabilities to the UK market, delivering impactful sales presentations and thought leadership.
• Identify and pursue new revenue opportunities through direct and programmatic channels.
• Lead negotiations of large, strategic, and long-term partnership deals.
• Oversee responses to RFPs, ensuring high-quality, insight-driven proposals.

$ - $ a year

Why Match Group?

Work on products that impact millions, collaborating with global and diverse teams, shaping relationships and connections worldwide.

Providing premium healthcare, mental health support, emergency leavesBenefit from a healthy work-life balance in a flexible and welcoming environment.

Enjoy a modern office, close to transport and amenities.

Access lunch vouchers, a discounted ClassPass subscription.

Grow through e-learning, conferences, knowledge-sharing sessions, continuous learning programs, and global career opportunitiesJoin regular social events like breakfasts, lunches, and apéros.

Use our products for free.

Match Group is an equal opportunity employer and we value the rich dynamics that diversity brings to our group.

If you require reasonable accommodation to complete a job application, pre-employment testing, or a job interview or to otherwise participate in the hiring process, please let your Talent Acquisition partner know.