Digital Marketing Manager

Yolk Recruitment Ltd; Swansea; Hybrid; GBP 50,000 - 58,000; Full time

Job summary

An ethical and purpose-led business in Swansea is seeking a passionate Digital Marketing Manager to develop and execute their digital marketing strategy. This role will involve managing campaigns across diverse channels, optimising the website for user engagement, and driving measurable results. Candidates should have experience in digital advertising and a strong focus on creativity and data-driven decision making.

Benefits

Annual performance bonus

25 days holiday + bank holidays

Private Medical Insurance

Enhanced pension scheme

Paid volunteering days

Free parking

Staff discount/shop

Enhanced family-friendly policies

Qualifications

• Proven ability in delivering digital results.
• Experience in social media management and digital advertising.
• Strong knowledge of website optimisation and data interpretation.

Responsibilities

• Lead and grow digital marketing campaigns across multiple platforms.
• Manage and optimise the company website for user engagement.
• Analyse digital performance data and provide actionable insights.

Skills

Digital marketing strategy

Analytical skills

Creative thinking

Communication skills

Tools

Google Ads

Facebook Ads Manager

Shopify Plus

MailChimp

Klaviyo

Job description

Digital Marketing Manager

Swansea

£50,000 per annum + excellent benefits

Yolk Recruitment is proud to be supporting an ethical and purpose led business on their search for a Digital Marketing Manager to take full ownership of their digital marketing strategy. This is a brilliant opportunity for a results-driven marketer who thrives on combining creativity with data to deliver exceptional digital campaigns, grow brand presence, and drive online sales.

If you're an experienced Digital Marketing Manager looking for your next step in your career, this could be the role for you.

As Digital Marketing Manager, you'll play a key role in leading and growing the digital function, managing campaigns across multiple channels, and optimising the online customer journey. Your responsibilities will include:

• Driving digital marketing activity across D2C and B2B channels, delivering measurable results in line with brand strategy.
• Leading and optimising paid advertising campaigns across Google Ads, Facebook Ads, and other platforms to maximise ROI.
• Managing and maintaining the company website (Shopify Plus), ensuring it is user-friendly, visually appealing, and SEO-optimised.
• Overseeing social media strategy across Instagram, TikTok, LinkedIn, and more - growing both paid and organic engagement.
• Analysing digital performance data, providing insights and recommendations to improve growth and campaign success.

To succeed as a Digital Marketing Manager, you'll need to show proven ability in delivering digital results alongside a passion for social, web, and data. We're looking for:

• Demonstrable experience in a Digital Marketing Manager or similar role, with a focus on website optimisation, digital advertising, and social media management.
• Strong knowledge of digital ad platforms (Google Ads, Facebook Ads Manager) and experience achieving measurable ROI.
• Hands-on experience with content management systems (Shopify Plus preferred) and email platforms such as MailChimp or Klaviyo.
• Excellent analytical skills with the ability to interpret campaign data and act on insights.
• Creative, commercially focused mindset with strong communication skills.

And this is what you'll get in return:

• Salary circa £50,000 (dependent on experience)
• Annual performance bonus
• 25 days holiday + bank holidays (rising to 28 with service)
• Private Medical Insurance and Life Assurance
• Enhanced pension scheme
• Paid volunteering days
• Free parking and staff discount/shop
• Enhanced family-friendly policies
• Hybrid working - 2-3 days per week on-site in Swansea

Are you up to the challenge?

This is a fantastic opportunity for a Digital Marketing Manager to take real ownership, shape the digital strategy, and make an impact within a growing business. If you're passionate about digital, thrive in a fast-paced environment, and want to work with a supportive team, we'd love to hear from you.

If you have any further questions then please contact Kim Partridge.
Yolk Recruitment Ltd acts as an employment business for temporary positions and an employment agency for permanent positions. Yolk Recruitment Limited is committed to equal opportunity and diversity. Suitable candidates with equivalent qualifications and more or less experience can apply. By applying for this job you accept the T&C's, Privacy Policy and Disclaimers which can be found at YolkRecruitment.