Digital Marketing Coordinator

Tempest Resourcing Limited; Greater London; Hybrid; GBP 30,000 - 40,000; Full time

Job summary

A dynamic educational organization based in West London is seeking a Digital Marketing Coordinator to drive engagement and growth through multi-channel CRM campaigns. You will collaborate on content creation, manage communications, and analyze performance metrics to enhance course registrations and community involvement. Ideal candidates should have digital marketing experience and strong copy writing skills, along with a passion for spiritual or self-development initiatives. The role requires on-site work Monday to Thursday and remote work on Friday.

Qualifications

• Experience in email marketing, CRM or digital marketing is essential.
• Strong copy writing and editing skills are required.
• Familiarity with CRM or ESP platforms is important.

Responsibilities

• Write marketing copy for email, SMS and in-person announcements.
• Manage communications across various channels.
• Design and edit on-brand assets for campaigns.
• Track and report on campaign performance to recommend improvements.
• Use AI tools to enhance campaign performance.

Skills

Email marketing

CRM

Digital marketing

Copy writing

Basic design skills (Canva)

Project management

Tools

Airtable

Canva

Job description

Tempest Charities are recruiting for a Digital Marketing Coordinator to start immediately, to work for an International Spiritual Learning Centre based in West London. Working in the Office Monday - Thursday and working from home on Friday.

International Spiritual Learning Centre West London

An established international spiritual learning centre based in West London, with additional centres across America. The organisation supports individuals on their personal and spiritual development journey through classes, courses, and community events.

The organisation seeks a Digital Marketing Executive to support the Marketing Manager in driving engagement, course registrations, and membership growth. The role focuses on multi-channel CRM campaigns, content creation, and performance tracking to connect with the community and grow participation in programmes.

Key Responsibilities

CRM & Campaign Management
Write marketing copy for email, SMS, and in-person announcements. Collaborate with the global CRM team to align with campaign priorities and tools.

Multi-Channel Communications
Manage communications across email, SMS, WhatsApp, and in-person channels.

Asset Creation & Execution
Design on-brand assets for CRM using Canva (email headers, WhatsApp flyers, ad design). Edit short video clips from classes, teacher content, and student testimonials. Maintain Airtable campaign trackers, calendars, and reporting dashboards.

Performance & Conversion Focus
Track and report on campaign performance (open/click/registration rates) and recommend improvements. Contribute to monthly growth meetings with insights to increase course registrations, membership sign-ups and renewals, class attendance (in-person and Zoom), referrals, up-sells, and reactivation's.

AI, Automation & Innovation
Use AI tools to speed up copy writing, generate ideas, creative assets, and insights. Identify opportunities to improve efficiency and campaign performance through new tools and workflows.

Requirements

Essential
Email marketing, CRM, or digital marketing experience. Strong copy writing and editing skills. Basic design skills (Canva or similar). Project management ability, attention to detail, and capacity to manage multiple campaigns. Familiarity with CRM or ESP platforms. Interest in spiritual or self-development spaces is beneficial.

Desirable
Experience with life cycle automation and segmentation. Familiarity with Airtable. Experience in community-driven or educational organisations. Understanding of lead nurture and up sell flows.