D365 CE Functional Consultant

Empiric; Remote; GBP 60,000 - 80,000; Full time

Job summary

A forward-thinking consulting firm is seeking a D365 CE Functional Consultant specializing in Customer Insights Journeys for remote long-term contracts. In this role, you'll lead the design, configuration, and implementation of real-time marketing capabilities, requiring a strong background in Dynamics 365 Marketing. Candidates must have a minimum of 3 years of related experience. The ideal candidate has excellent communication skills and a collaborative spirit to engage effectively with diverse stakeholders.

Qualifications

• Minimum 3 years of experience in Dynamics 365 Marketing or Customer Insights Journeys.
• Strong understanding of real-time marketing features and functionalities.
• Hands-on experience with multi-channel marketing templates.

Responsibilities

• Lead functional design and implementation for CIJ Real-Time Marketing.
• Set up real-time events and triggers.
• Design complex customer journeys and configure profiles.

Skills

Dynamics 365 Marketing knowledge

Real-Time Marketing features

Email/SMS/WhatsApp template building

Analytical skills

Communication skills

Job description

Role: D365 CE Functional Consultant – Customer Insights Journeys (Real-Time Marketing)

Positions: 3

Location: Remote

Engagement Type: Long-term Contract

Overview

We are seeking experienced Dynamics 365 Customer Engagement Functional Consultants with deep expertise in Customer Insights Journeys (CIJ) Real-Time Marketing. You will play a key role in designing, configuring, and delivering advanced real-time marketing capabilities for a global transformation program.

Responsibilities

• Lead functional design, configuration, and implementation of CIJ Real-Time Marketing
• Set up real-time events, triggers, and event-based conditions
• Build advanced real-time segments (behavioral, event-driven, attribute-based)
• Design complex customer journeys including branching logic, A / B splits, wait steps, suppression rules, and exit conditions
• Configure brand profiles, compliance profiles, consent centers, and subscription centers
• Build personalized email, SMS, and WhatsApp templates using dynamic content and rules
• Define KPIs, analytics requirements, and journey performance reporting
• Facilitate workshops, gather requirements, and translate needs into functional specifications
• Support UAT, user training, release documentation, and go-live activities

Required Skills & Experience

• 3+ years of experience in Dynamics 365 Marketing / Customer Insights Journeys
• Strong understanding of RTM features : events, segments, branching journeys, orchestration
• Hands‑on experience with goals, suppression rules, exit criteria, and compliance logic
• Proficiency in building multi‑channel templates (email / SMS / WhatsApp) with personalization
• Strong analytical ability to interpret journey insights and optimize performance
• Excellent communication, documentation, and workshop facilitation skills
• Ability to collaborate effectively with technical teams, stakeholders, and business users