CRM & Lifecycle Marketing Manager

Leapfrog Recruitment Consultants; Daliburgh; On-site; GBP 40,000 - 60,000; Full time

Job summary

A recruitment agency seeks a CRM professional in Daliburgh, UK. The ideal candidate will manage customer engagement strategies focusing on KPIs like churn and retention while ensuring effective collaboration with cross-functional teams. This role requires proven experience in CRM or lifecycle marketing, analytical skills, and the ability to leverage data for strategy development. Strong collaboration and marketing automation skills are essential for success. The position offers a chance to significantly influence customer value and engagement across a large customer base.

Qualifications

• Proven experience in CRM or lifecycle marketing, ideally within telecoms or subscription-based industries.
• Strong analytical and commercial focus.
• Confident in using data to shape CRM strategies.

Responsibilities

• Own KPIs such as churn, retention, and product penetration.
• Identify trends and risk indicators using customer data.
• Design multichannel CRM journeys to support retention.

Skills

Analytical thinking

Customer retention

Collaboration skills

Experience with marketing automation tools

Understanding of customer segmentation

Proactivity

Job description

A recruitment agency seeks a CRM professional in Daliburgh, UK. The ideal candidate will manage customer engagement strategies focusing on KPIs like churn and retention while ensuring effective collaboration with cross-functional teams. This role requires proven experience in CRM or lifecycle marketing, analytical skills, and the ability to leverage data for strategy development. Strong collaboration and marketing automation skills are essential for success. The position offers a chance to significantly influence customer value and engagement across a large customer base.