CRM Executive Saga Travel

Saga Group; Greater London; Hybrid; GBP 32,000; Full time

Job summary

A leading travel service company is seeking a CRM Executive to join their dynamic team. This role involves driving email and direct mail campaigns that enhance customer engagement and revenue growth. As the company transitions to a customer-led strategy, the successful candidate will work closely with the CRM Manager to develop effective marketing strategies. The position offers a hybrid work setup with 3 days in the office and 2 days from home, along with a competitive salary up to £32,000.

Qualifications

• Ambitious and customer-centric with a focus on revenue growth.
• Experience working in email and direct mail campaigns.
• Ability to work collaboratively with a CRM Manager.

Responsibilities

• Drive email and direct mail activity for marketing.
• Contribute to developing the Email and DM calendar.
• Utilize data-driven insights for customer engagement.

Skills

Customer-centric approach

Results-driven mindset

Data-driven decision making

Job description

CRM Executive Saga Travel

Salary up to £32,000

Permanent

FT 35 hours per week

Hybrid 3 days in the office & 2 Home

London King's Cross or Folkestone, Kent

The Saga Travel Marketing Team is looking for an ambitious, customer-centric and results-driven CRM Executive to join their dynamic CRM team. Situated in a growing area of Saga Travel across our Holidays and Cruises products, contributing to driving revenue growth, improving customer engagement, and enhancing the overall customer journey through insight-led decision-making and innovative ideas.

As one of our CRM Executives, you’ll play a key part in driving our email and direct mail activity across acquisition and retention marketing.

Saga as a group is transitioning to a data-driven approach utilising Lifetime Value, Intent, and Next Best Action modelling. This requires the CRM strategy to shift to be truly customer-led opposed to channel execution focused.

You’ll be working closely with the CRM Manager to develop and deliver the Email and DM calendar across the year to drive stronger relationships w...