Content Marketing Specialist (In-House )

Justyne Whyke; City Of London; Hybrid; GBP 40,000 - 55,000; Full time

Job summary

A leading marketing agency in London seeks a Content Marketing Specialist to enhance engagement with members through compelling content, focusing on B2B channels. The role offers £40-£55K plus benefits, with options for hybrid or remote work. The ideal candidate has strong copywriting skills, is creative, and has experience in content marketing and project management.

Benefits

Flexible working

Collaborative team culture

Qualifications

• Proven experience in content marketing or communications.
• Excellent writing, editing, and proofreading skills.
• Creative flair and keen eye for detail.

Responsibilities

• Develop and execute a content marketing strategy.
• Plan, create, and distribute content across channels.
• Write and edit high-quality copy for B2B audiences.

Skills

Copywriting

Content marketing

Project management

SEO principles

CRM and email marketing

Tools

Marketing tools

Job description

Content Marketing Specialist (In-House )

Discipline: Marketing (B2B).
Sectors: Associations / Institutions, B2B, Finance.

Offices in Central London. Your location negotiable, plus flexi-time.

£40-£55K + benefits, hybrid or fully remote working. We’re working with a membership and trade body for the commercial finance industry. They seek a Content Marketing Specialist tohelp lead the creation and distribution of compelling content that can enhance and strengthen engagement with the membership andhelp promote new membership and their events.

You will have strong copywriting skills and be responsible for owning the content strategy, writing engaging content and developing assets that align with the vision, values and strategic aims of the company. You will work closely with the events team to support the promotion and marketing of flagship events.

The Role

• Develop and execute a content marketing strategy that supports membership engagement, lead generation, and brand awareness.
• Plan, create, and distribute content across channels and audiences, including newsletters, social media, website, and printed publications.
• Write and edit high-quality copy tailored to B2B audiences in commercial finance, including thought leadership, case studies, interviews, and press releases.
• Work closely with internal teams to support campaigns and event marketing.

About You

• Proven experience in content marketing, copywriting, or communications, ideally in a B2B or financial services environment.
• Excellent writing, editing, and proofreading skills with an ability to turn complex information into clear, engaging content.
• Hands-on experience with marketing tools.
• Strong understanding of CRM and email marketing best practices.
• Ability to work effectively in a remote setting with good, proactive project management skills and time management.
• Creative flair and a keen eye for detail, ensuring accuracy and consistency.
• Familiarity with SEO principles and content performance analytics.
• A background that includes event marketing.

In Return

£40-£55K + benefits, flexible working. This is a newly created role within the marketing and communications team. You will work with a superb team, who are fun, supportive and very collaborative, they are a true team culture.

To Apply

Please apply online or by sending your CV to [e-mail]. Alternatively, feel free to call Justyneon 07971 361206 for a chat through the role.