Commercial Marketing Manager

Latin Routes; Kingston upon Thames; On-site; GBP 50,000 - 70,000; Full time

Job summary

A leading marketing firm in the UK is seeking an experienced Commercial and Marketing Manager to spearhead their commercial strategy and lead a skilled team. The role focuses on executing marketing and product strategies, managing budgets, and driving brand visibility while ensuring revenue growth and customer retention. This position reports directly to the Director and requires a blend of leadership, strategic insight, and practical execution to achieve commercial success.

Qualifications

• Experience in executing marketing and product strategies.
• Proven ability to manage marketing budgets and forecast revenue.
• Strong leadership skills to steer teams towards commercial success.

Responsibilities

• Support and lead the commercial strategy across marketing and product functions.
• Manage the marketing budget for efficient allocation and ROI.
• Present performance data to the Senior Management Team.

Skills

Commercial marketing experience

Leadership

Data-driven insight

Strategic thinking

Job description

Job Description

We are very excited to present this new role, it's perfect for an ambitious leader looking to steer an experienced team to new heights utilising their commercial marketing experience.

As a Commercial and Marketing Manager, you’ll play hands‑on role to support and lead the commercial strategy across marketing and product functions. Reporting directly to the Director, this position is responsible for executing commercial and marketing plans to build brand visibility, revenue growth, customer acquisition and retention. This role brings together practical execution, data‑driven insight, and leadership to achieve commercial success.

Key Commercial Responsibilities

Strategic Ownership :

• Execute marketing and product strategies aligned with company goals.
• Support the product portfolio performance, ensuring profitability & market relevance across all product lines.
• Assist in forecasting and managing revenue targets across marketing and product lines.
• Manage the marketing budget to ensure efficient allocation and strong ROI.
• Identify and support delivery of new or expanded revenue opportunities.
• Present key performance data to the Senior Management Team (SMT), including lead volumes and campaign metrics, to support strategic decision‑making and business planning ensuring marketing activity is …