Cake Marketing Manager: Drive Strategy & Growth

pladis Global; Greater London; On-site; GBP 60,000 - 80,000; Full time

Job summary

A leading international confectionery firm in Greater London is seeking a Marketing Manager for their Cake Business Unit. This role requires end-to-end accountability for Cake marketing, from strategy formulation to execution. Candidates should have a strong marketing background in Food/FMCG, particularly in confectionery, and must excel in driving consumer insights and financial performance. The company offers a range of employee benefits, including an annual car allowance and health insurance.

Benefits

Annual Car allowance

Annual Incentive Plan

Private medical Insurance

Enhanced parental leave

Stakeholder Pension Scheme

Life Assurance Cover

Holiday Enhancement Scheme

Volunteering Day

Discounted gym membership

Employee Assistance Programme

Qualifications

• Proven marketing experience in Food/FMCG sectors, ideally in confectionery.
• Strong understanding of consumer and shopper insights for strategic planning.
• Experience in multimedia comms campaign development and agency management.

Responsibilities

• Develop and execute Cake marketing strategy for pladis UK&I.
• Deliver budget targets and manage P&L for Cake business.
• Influence key stakeholders through leadership and management of direct reports.

Skills

Marketing experience within Food / FMCG

Consumer and Shopper insight leveraging

Multimedia communications campaign

Cross-functional collaboration

Line management

Job description

A leading international confectionery firm in Greater London is seeking a Marketing Manager for their Cake Business Unit. This role requires end-to-end accountability for Cake marketing, from strategy formulation to execution. Candidates should have a strong marketing background in Food/FMCG, particularly in confectionery, and must excel in driving consumer insights and financial performance. The company offers a range of employee benefits, including an annual car allowance and health insurance.