Business Development Manager - Produce

Morrisons; Bradford; Hybrid; GBP 50,000 - 70,000; Full time

Job summary

A leading UK supermarket chain is seeking a Business Development Manager to drive growth within the Produce Category. The role focuses on establishing profitable partnerships and implementing a 3-year sales growth plan targeting Food Service and B2B customers. Candidates should have experience in negotiation, relationship building, and sales, particularly within the foodservice sector. The position offers competitive benefits including discounts, annual bonuses, and career development opportunities.

Benefits

15% store discount

Annual bonus scheme

Career progression opportunities

Market leading pension scheme

Private Healthcare

Car Allowance

Qualifications

• Experience working with foodservices or hospitality groups.
• Strong negotiation and influencing skills.
• Ability to meet complex targets for growth.

Responsibilities

• Deliver the Produce sales strategy over 1-3 years.
• Drive new customer acquisition in Foodservice and B2B.
• Build strong relationships with new and existing customers.

Skills

Negotiation skills

Relationship building

Commercial acumen

B2B sales experience

Job description

As we continue to expand our customer base, we're looking for a Business Development Manager to help unlock our next phase of growth within Produce. This role is a pivotal commercial role focused on driving non-Morrisons growth across the Produce Category. You'll own and deliver the 3 year sales growth plan, targeting Food Service, B2B and other Manufacturing customers, this could include pub groups, restaurant chains and other food manufacturers. This role can be based from any of our Produce sites, in Northants, Cheshire or more central to our Head Office in Bradford. You'll combine strategic thinking with hands‑on delivery, identifying new opportunities, building profitable partnerships and help lead Business Development for Produce.

Responsibilities

• Owning and delivering the 1‑3 year Produce sales strategy.
• Driving new customer acquisition across Foodservice and B2B channels.
• Delivering against key commercial targets, including revenue growth, profit margin, EBITDA and market position.
• Building strong, long‑term relationships with targeted new and existing customers.
• Working cross functionally to deliver innovation, NPD and category solutions that unlock new partnerships.
• Accurately targeting and converting prospective accounts aligned to the sales growth plan.

Qualifications

• Have experience working with foodservices, hospitality groups or B2B customers.
• Be commercially sharp with strong negotiation and influencing skills.
• Be comfortable owning complex targets and delivering sustainable, profitable growth.
• Be a relationship builder who thrives in a fast‑paced environment.

You'll find a great big welcome here at Myton Food Group – the part of our business that looks after manufacturing, whilst maintaining strong roots within Morrisons Supermarkets. At Myton Food Group, we have a legacy to be proud of. We're British farming's biggest single direct customer. We buy from highly valued suppliers. And we're passionate about the quality of our food. Today, we have 19 manufacturing sites across the UK, where we pack and process fresh meats and fish, savoury and sweet pies, fruit and veg, flower bouquets, bread and lots more. We really do stand out in the world of food manufacturing. But what we're especially proud of is the way we all get stuck in and work as a team, in partnership across our supply chain. Read more about what we do at our Myton Food Group website.

Benefits

• 15% discount in store from the day you join us
• Additional 10% discount card for a friend or family member
• Annual bonus scheme
• Career progression and development opportunities
• Generous holiday entitlement
• Market leading pension scheme and life assurance
• Healthcare benefits including Aviva Digital GP
• 'MyPerks' giving you discount with over 850 retailers
• Free parking onsite
• Enhanced Family, Maternity and Paternity Leave
• Private Healthcare
• Car Allowance (company car provided in some instances)