Brand Manager

Candy Hoover Group S.r.l.; England; Hybrid; GBP 39,000; Full time

Job summary

A leading home appliances company in the UK is hiring a Brand Manager for maternity cover. This role involves managing brand communications and campaigns across advertising, social media, PR, and events. The ideal candidate will have experience in marketing, excellent organizational skills, and proficiency in digital marketing tools. The position offers a competitive salary of approximately £39,000 DOE, plus bonus, with a hybrid working model, allowing flexibility in work hours and environment.

Qualifications

• Proficient in managing campaigns across advertising and social media.
• Strong understanding of analytics tools and digital marketing.
• Excellent organizational skills and attention to detail.

Responsibilities

• Plan and execute marketing campaigns for the Haier portfolio.
• Manage external agencies and monitor marketing effectiveness.
• Analyze market trends and competitor activities.

Skills

Experience in marketing or brand management

Digital marketing understanding

SEO skills

PPC knowledge

Analytical tools proficiency

Job description

Brand Manager - Maternity Cover - Warrington (Hybrid) | c£39,000 DOE + Bonus. Join Haier Europe , a global leader in home appliances, and take ownership of brand and communications for our brands across the UK & Ireland. Drive campaigns across advertising, social media, PR, and events, while optimising marketing performance. Ideal for experienced marketers with digital expertise and a passion for innovation. Excellent salary, bonus and hybrid working.

About the role

You’ll take ownership of brand and communications activities for our Haier portfolio across the UK & Ireland. This includes:

• Planning and delivering campaigns across advertising, social media, influencer partnerships, PR, events, and exhibitions.
• Managing external agencies and ensuring projects run smoothly.
• Monitoring marketing investment and optimising effectiveness.
• Activating PR and social activity plans and maintaining content in our Asset Management System.
• Analysing market trends and competitor activity to identify opportunities.

What we’re looking for

• Experience in marketing or brand management (in-house or agency).
• Good understanding of digital marketing, social media, CMS, SEO, PPC, and analytics tools.i>
• Excellent organisational skills and attention to detail.
• Great communicator with brilliant interpersonal and influencing skills.

Why join us?

At Haier Europe, our future is in your hands . We offer :

A supportive culture built on Entrepreneurship & Innovation , Zero Distance to the Customer , and IoT & Ecosystem Thinking .

Hybrid working from our Birchwood office (60% of your time on site, 40% from home).

Flex your start and finish times in line with our core hours.

A fast-paced, collaborative environment where your ideas matter.

Competitive salary c£39,000 DOE plus bonus.

Our commitment to diversity and inclusion helps ensure the ideas, perspectives and experiences of all colleagues supports a culture of learning and attracts world-class talent. We welcome applications from all sections of the community and candidates will be equally assessed and selected based on objective criteria. We reserve the right to close this role prior to the advertised closing date should a suitable applicant be found.