Brand & Growth Lead — Fitness Marketing (Hybrid)

Love Recruitment; Greater London; Hybrid; GBP 60,000 - 80,000; Full time

Job summary

A leading marketing firm in London is seeking an experienced Senior Marketing Manager to lead brand strategy and creative direction. This hybrid role involves managing a small creative team and collaborating cross-functionally to deliver impactful campaigns. Candidates should have a strong background in brand management and analytical skills. The position offers the chance to drive member engagement and marketing effectiveness, ensuring brand consistency across various communications.

Qualifications

• Strong background in brand management and campaign leadership.
• Insight-driven with strong analytical and reporting skills.
• Collaborative and able to manage multiple stakeholders.
• Passionate about delivering impactful brand experiences.

Responsibilities

• Own brand consistency across all campaigns and communications.
• Develop integrated campaigns that build awareness and inspire action.
• Lead member recruitment and engagement initiatives.
• Manage and mentor 2 Graphic Designers and a Content Creator.
• Lead the brand partnership strategy to drive awareness and member value.
• Deliver insight-led marketing plans with clear reporting and ROI analysis.

Skills

Business Development

Graphic Design

Communication Strategies

CRM

Online Marketing

Market Research

Project Management

SEO

Content Marketing

Facebook Marketing

ROI Analysis

Creative Concepts

Actionable Insights

KPI Management

Analytics

Job description

A leading marketing firm in London is seeking an experienced Senior Marketing Manager to lead brand strategy and creative direction. This hybrid role involves managing a small creative team and collaborating cross-functionally to deliver impactful campaigns. Candidates should have a strong background in brand management and analytical skills. The position offers the chance to drive member engagement and marketing effectiveness, ensuring brand consistency across various communications.