Brand Development Coordinator - Germany

FRED PERRY; City Of London; Hybrid; GBP 30,000 - 40,000; Full time

Job summary

A renowned fashion brand in London is seeking a Marketing Officer to develop localized content and manage partnerships with German wholesale accounts. The ideal candidate is fluent in both German and English, highly organized, and possesses strong communication skills. This role offers a flexible working environment with a mix of remote and office-based tasks and includes competitive benefits.

Benefits

Generous staff discount

Competitive salary

Pension scheme with 8.5% contribution

Option to buy extra holiday

Enhanced maternity/paternity packages

Life insurance

Private healthcare

Early finish Fridays

25 days annual leave plus Bank Holidays

Social events

Qualifications

• Fluent in both German and English is essential.
• Strong communication, organization, and attention to detail required.
• Ability to work collaboratively and flexibly.

Responsibilities

• Deliver relevant marketing materials to stockists.
• Ensure adherence to brand guidelines.
• Plan marketing activities with wholesale contacts.

Skills

Fluent in German and English

Strong oral and written communicator

Organizational skills

Creative development and implementation

Excellent IT skills

Tools

Excel

Word

PowerPoint

Job description

Overview

Triple Wimbledon champion Fred Perry founded his brand in 1952. He was the son of a cotton spinner, who played and fought his way through, always with style - and despite the establishment. Today, Fred Perry is a global community of over 370 employees, all inspired by the Laurel Wreath and what it represents.

Purpose

You will be working closely with the Brand Development Manager, this role will be vital in developing localised content alongside the global communications calendar. You will work closely with Key German wholesale accounts to build out a marketing plan following Brand Direction. You will use your local insight and knowledge to build out a network of ambassadors and media partnerships locally.

Please note, this position is offered on an FTC basis as a maternity cover.

Key Responsibilities

• Responsible for the delivery of all relevant marketing materials to stockists.
• Ensure all accounts follow brand guidelines in regard to logo usage/fonts/campaign banners
• Set-up of initial meetings with relevant wholesale marketing and/or buyer contacts to plan marketing activity.
• Work with brand development manager to allocate annual budget across these activations.
• Assisting other brand team members on outstanding tasks.

The Person

• Fluent in German and English
• Strong oral and written communicator.
• Highly organized with excellent attention to detail.
• Tenacious personality with good people skills.
• Ability to develop and implement creative ideas.
• Easily adaptable, with a degree of professional flexibility.
• Excellent IT Skills: skilled Excel, Word and Powerpoint.

Hours

We actively encourage our teams to have a good work/life balance and so we are pleased to offer flexible working shifts at Fred Perry HQ. Our core shift hours are from 10am - 4.30pm and so employees can choose to start and finish early, or start and finish late. (i.e. work 8:00am-4:30pm, or 10:00am-6:30pm etc). We also have 30-minute early finish on Fridays.

As we continue to work in a more flexible way, the Head Office acts a brand hub, where we can all connect and collaborate with one another. This role is a mix of office based (London) and remote working. We will expect the employee to come into the office regularly for face-to-face meetings and to work alongside their team on collaborative projects.

Benefits

• Generous staff discount and regular sample sales
• Competitive salary
• Generous pension scheme with 8.5% company contribution
• Option to buy an extra 5 days holiday annually
• Enhanced maternity and paternity packages
• Life insurance
• Private healthcare
• Early finish Fridays
• Additional benefits with long service
• 25 days annual leave plus Bank Holidays
• Annual Birthday vouchers
• EAP
• Social Events

We actively welcome applications from people of all different backgrounds. Your CV will be submitted to hiring managers with all personal details hidden to ensure anonymity.