B2B Marketing Manager (Remote, UK based)

Ajax Systems; Remote; GBP 60,000 - 80,000; Full time

Job summary

A leading security technology firm is seeking a B2B Marketing Manager in Greater London. This role involves developing regional marketing strategies to drive sales growth, managing marketing campaigns, and collaborating with cross-functional teams. The ideal candidate will have over 5 years of marketing experience and strong English proficiency. The firm offers competitive compensation and opportunities for career advancement in a fast-paced environment.

Benefits

Competitive compensation

Business expenses covered

Dynamic work environment

Career advancement opportunities

Qualifications

• 5+ years of experience in B2B marketing, ideally in a fast-paced environment.
• Fluent or native-level English (both written and spoken).
• Background in the security industry is a strong advantage.

Responsibilities

• Develop regional marketing strategies to drive B2B sales growth.
• Plan and execute marketing campaigns aligned with business strategy.
• Lead B2B marketing initiatives and evaluate their performance.
• Monitor and recommend improvements for marketing efficiency.

Skills

B2B marketing experience

Fluent English

Market analysis

Cross-functional collaboration

Strategic decision-making

Job description

Ajax Systems is an international technological company and Europe's largest security system manufacturer. In addition, the company offers solutions for video surveillance, smart homes, fire detection, and flood prevention. The product portfolio includes 180 wireless and wired devices for security and automation. Today, Ajax protects over 3.5 million users in 187 countries worldwide. The company employs 4,100 specialists.

We develop local teams because we understand local experts best comprehend market specifics. The company has sales representatives worldwide, including Italy, Spain, Germany, France, the United Kingdom, the USA, Australia, South Africa and other regions. The Global Business Development team is like-minded people who share the ambitious goals of Ajax Systems.

The company emerged against the backdrop of revolution and war. That's why resilience is the cornerstone of the brand's DNA, and the fight against evil by creating the best security and automation devices is Ajax's unwavering mission.

Ajax Systems is a Ukrainian success story, a place of incredible strength and energy.

Responsibilities

• Develop and execute regional marketing strategies to drive B2B sales growth and strengthen partnerships within the assigned region.
• Plan, manage, and execute targeted marketing campaigns aligned with the Regional Business Plan and overall company strategy, focusing on expanding and accelerating sales opportunities.
• Lead all B2B marketing initiatives in close collaboration with the Business Development Team — including promotions, trade shows, seminars, webinars, certification programs, case studies, presentations, trade marketing, professional media publications, and partner motivation programs.
• Exercise strategic decision-making on regional marketing activities to support sales objectives and ensure alignment with business goals.
• Monitor, analyze, and report on marketing campaign performance and financial outcomes, recommending improvements to enhance efficiency and ROI.
• Develop, localize, and maintain marketing materials and tools, while contributing to the creation of partner development resources by representing regional market needs and specificities.
• Oversee the implementation of marketing policies within the distribution network, ensuring all partners receive and effectively utilize marketing assets and materials provided by Ajax HQ.
• Act as a regional ambassador, sharing local market insights and partner feedback with the global marketing team to influence strategic direction.
• Conduct in-depth analysis of partner performance and market dynamics to identify growth opportunities and strategies for increasing Ajax’s market share.
• Collaborate closely with partner marketing, product, and sales teams to strengthen Ajax’s brand presence and drive sustainable sales growth.
• Coordinate effectively across internal and external stakeholders, ensuring consistent communication and seamless execution of all marketing initiatives.

Requirements

• 5+ years of experience in B2B marketing, ideally in a fast-paced or growth-oriented environment
• Fluent or native-level English (both written and spoken)
• Background in the security industry is a strong advantage
• Proven track record in planning and executing successful product, service, or market launches, with strong cross-functional collaboration and leadership skills
• Deep understanding of multichannel marketing strategies and the full marketing mix
• Demonstrated success in delivering commercially impactful marketing projects
• Proactive, open-minded, and results-driven professional with an ambitious yet easy-going approach
• Willingness to travel across the UK

We offer

• Competitive compensation.
• Business expenses and work tools are covered by the company.
• Opportunity to be part of a fast-paced and dynamic environment that encourages creativity, critical thinking, and the exploration of new ideas.
• Opportunity to take on new challenges, advance your career, and make a meaningful impact.
• Opportunity to work in one of the most recognized and innovative security manufacturers.