Accessories Marketing Specialist

MSX International Limited; Basildon; On-site; GBP 28,000 - 34,000; Full time

Job summary

A dynamic marketing consultancy in Basildon is looking for a Marketing Specialist to improve sales and profitability of Ford accessories. Candidates should have 2-3 years of marketing experience and the ability to build strong relationships. The role offers a salary up to £34,000, 25 days of annual leave, and opportunities for progression. A commitment to a diverse workforce and flexible working methods is emphasized.

Benefits

Annual leave of 25 days

Paid business expenses

Cashback Health Care Scheme

Car salary exchange scheme

Potential for career progression

Qualifications

• 2-3 years of experience in Marketing, preferably in a dynamic environment.
• Strong understanding of Commercial Vehicles.

Responsibilities

• Improve sales and profitability of Ford accessories.
• Act as subject matter expert for accessory product queries.
• Ensure dealers have the right product support materials.

Skills

Strong analytical skills

Excellent communication skills

Relationship building

Attention to detail

Results-driven mindset

Job description

Responsibilities

• Improve sales and profitability of Ford accessories
• Act as subject matter expert for accessory product queries, liaising with dealers, the field team, product marketing team, FCSD-E marketing team, Technical Services and Daventry Parts Distribution Centre
• Ensure dealers have the right product support materials (fitting instructions etc) to support accessory sales
• Act as main point of contact with current / future suppliers for supplier-branded accessories, to identify product / marketing / sales opportunities
• Identify additional accessories opportunities, evaluate the business case and work with suppliers / FCSD-E to bring accessories to market
• Leverage the launch of new model launches to increase sales of accessories
• Support the pricing of accessories to ensure that we maximise sales and profitability
• Support the Accessory Marketing team in the development of sell in and sell out programmes and comms materials (e.g. image accuracy)
• Work with Ford College to ensure that accessories are integrated into dealer training courses
• Work in collaboration with the public affairs team on Dressing press garage vehicles to promote both vehicle and accessory ranges.
• Manage all accessory fixed content job menus including creation and administration
• Work with vehicle sales and marketing teams to identify opportunities where accessories can be used to dress ageing stock vehicles at national, regional or dealer level
• Ensure accessories are communicated in Ford of Britain Vehicle Brochures and approve FCSD content for all brochures in Burrows Ibrams and Nuworld online system
• Provide insight into the accessory competition (Halfords, online retailers and other Vehicle Manufacturers) to identify best practice

Qualifications

• Ideally 2–3 years of experience in Marketing, preferably within a dynamic, fast-paced environment
• Proven ability to build strong working relationships, coupled with excellent communication skills and a results-driven mindset
• Genuine interest and solid understanding of Commercial Vehicles
• Strong analytical and written communication skills, with a high level of enthusiasm and attention to detail

What’s in it for you?

At MSX, our employees are the force behind our success. We are dedicated to empowering and encouraging our people and offer flexible working methods to suit all. We are a Disability Confident Committed organisation who takes pride in our diverse workforce.

In joining MSX, you can enjoy :

• up to £34,000 per year (depending on experience)
• 25-days annual leave per year
• Paid business expenses
• Cashback Health Care Scheme
• Car salary exchange scheme
• Potential to progress within the company, with global opportunities updated regularly

You can learn more about MSX International on our website : MSX International