Country Manager – Spain (Southern Europe Growth)

BrandLink; A distancia; EUR 50.000 - 70.000; Jornada completa

Descripción de la vacante

A leading MarTech platform is seeking a Country Manager for Spain to lead business development and strategy in the FMCG sector. This director-level position involves taking full ownership of the Spanish market, negotiating high-value deals, and building relationships with key stakeholders. The ideal candidate will have extensive experience in business development within FMCG and strong communication skills. This role is remote-friendly with a clear growth path towards a Head of Southern Europe position.

Servicios

Competitive compensation package

Direct access to founders

Growth path to Head of Southern Europe

Long-term incentives possible

Formación

• Senior experience in Business Development aimed at FMCG sectors.
• Strong understanding of FMCG market dynamics and decision-making processes.
• Proven ability to close complex, high-value commercial deals.

Responsabilidades

• Own and develop BrandLink’s business in Spain, focusing on strategy and growth.
• Identify commercial opportunities across various FMCG sectors.
• Lead negotiations with FMCG brands and agencies.
• Build long-term relationships with key decision-makers.
• Manage the sales pipeline and performance reporting.

Conocimientos

Business Development

Commercial Leadership

Negotiation Skills

Market Strategy

Relationship Building

Strong Communication

Descripción del empleo

Company Description BrandLink is a MarTech and loyalty platform helping FMCG brands build direct, data-driven relationships with shoppers through personalized, omnichannel promotions.

Using advanced receipt-scanning technology and first-party data, BrandLink enables brands to run effective direct-to-consumer campaigns, optimize trade marketing investments, and improve promotional efficiency across both online and offline retail environments.

After successfully launching programs with international FMCG brands, BrandLink is now expanding its presence in Spain with a clear ambition to scale across Southern Europe.

Country Manager – Spain (Southern Europe Growth)

is a senior, director-level role with full ownership of the Spanish market and a clear growth path toward leading

Southern Europe (Portugal, Italy, France)

This role combines

commercial leadership, business development, market strategy, and execution

• You will act as the country owner for Spain, working closely with the founders and product team to scale BrandLink’s commercial presence and shape the regional growth strategy.

Work format

This role is remote-friendly within Spain, with flexibility to work remotely and periodic travel for client meetings, industry events, and key business activities. Occasional presence in Málaga or other key locations may be required.

Key Responsibilities

Own and develop BrandLink’s business in Spain, including market strategy, revenue growth, and partnerships

Identify and execute commercial opportunities across FMCG sectors (food, beverages, beauty, household, pharma, alcohol)

Lead senior-level negotiations with FMCG brands, agencies, and distributors

Build and maintain long-term relationships with key decision-makers (Marketing, Trade Marketing, Digital, Innovation)

Define and execute go-to-market strategy together with founders

Work closely with the product team to localize and adapt solutions to market needs

Manage sales pipeline, forecasting, and performance reporting

Represent the company at industry events, conferences, and client meetings

Over time, build and lead a local commercial team

Requirements

Senior experience in Business Development, Commercial Leadership, or Country Management within FMCG, Trade Marketing, Digital / MarTech, Loyalty, or Agencies

Strong understanding of FMCG market dynamics and decision-making processes

Proven ability to close complex, high-value commercial deals

Strategic mindset combined with hands-on execution

Excellent communication and negotiation skills

Spanish (native or fluent) and strong English

Based in Spain and available for periodic travel

What We Offer

Director-level role with real ownership of the Spanish market

Direct access to founders and strong influence on product and strategy

Clear growth path toward Head of Southern Europe

Competitive compensation package (fixed + performance-based)

Long-term incentives / equity discussion possible

Opportunity to build and scale a market from an early stage