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Sponsorship Sales Lead (Germany)
Job summary
A leading sports marketing firm in Germany is seeking a Sponsorship Sales Lead to support a major sporting event in 2029. This role, based in Cologne, involves leading high-profile sponsorship deals and managing relationships with global brands. The ideal candidate will have a proven track record in securing sponsorship deals, strong negotiation skills, and must be a native German speaker. Regular travel within the region is expected. Join a dynamic team focused on maximizing client revenues.
Qualifications
- Proven track record of securing multiple high-profile sponsorship deals.
- Experience in engaging with decision-makers globally.
- Strong persuasion and negotiation abilities.
Responsibilities
- Lead high-profile sponsorship deals for premium rights holders.
- Source and qualify potential sponsors across various sectors.
- Manage relationships with global brand decision-makers.
- Execute competitive processes to conclude sponsorship deals.
Skills
We are Two Circles. We grow audiences and revenues for the world’s leading sports and entertainment businesses. We help our clients know fans best. From 15 international offices, Two Circles manages billions of fan data interactions on behalf of over 950 clients around the globe, with more insight into fan behavior and desire than any other organisation. Clients include NFL, Premier League, Wimbledon, World Rugby, EA SPORTS and UEFA.
We have led and closed over $2.5bn in sponsorship rights for some of the world's biggest sports properties, including recent record‑breaking deals for UEFA Women’s Football, the All Blacks and Mercedes F1.
We aim to optimise revenues for our clients whilst allowing each to avoid the long‑term fixed costs associated with maintenance of large in‑house sales teams. We are focused on solving problems and not selling assets, and we are ambitiously expanding our clients, geographies and our sales team.
In an exciting new role, designed to support a major sporting event being held in Germany in 2029, we would like to hire a Sponsorship Sales Lead in Germany. Based in our Cologne office but with regular travel around the region. We'd love to hire a German native speaker.
We're looking to hire a proven sponsorship sales professional into the position of Sponsorship Sales Lead.
- Lead high‑profile sponsorship deals on behalf of premium rights holders.
- Pro‑actively source and engage potential sponsors across a range of categories and geographical regions; select and qualify prospects, secure in‑person meetings and build relationships.
- Manage and build trusted relationships with decision‑makers at global brands around the world.
- Build relationships and influence senior business decision‑makers across different sectors and markets worldwide.
- Successfully execute competitive processes, resulting in the negotiation and conclusion of high‑profile sponsorship deals.
- Have a track record of delivering multiple sizeable sponsorship deals with premium global rights holders in sport or entertainment.
- Exhibit high levels of influence, persuasion and negotiation experience.
* The salary benchmark is based on the target salaries of market leaders in their relevant sectors. It is intended to serve as a guide to help Premium Members assess open positions and to help in salary negotiations. The salary benchmark is not provided directly by the company, which could be significantly higher or lower.