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A leading video infrastructure company in Germany is seeking a Product Marketing role to master the streaming stack and drive market success. The successful candidate will oversee the Go-To-Market strategy, influence product narratives, and produce authoritative technical content. You will collaborate closely with sales and product teams to ensure alignment and accurate messaging. This is a vital role for engaging developer audiences and establishing the company's industry leadership. Flexible working arrangements are available.
This is the nexus of innovation and market influence, offering a career-defining platform to drive the GTM strategy and technical narrative for the complete suite of video infrastructure products that power the world's leading streaming services.
Master the Full Streaming Stack: You will take strategic ownership of the GTM for Bitmovin's end-to-end suite (Encoding, Player, and Analytics), ensuring seamless, cross-product messaging that captures the entire video workflow market.
Deepen Your Technical Authority: This role grants you the autonomy to consistently translate complex, deep-tech concepts into authoritative, persuasive content (whitepapers, technical guides, competitive analyses) that targets and wins over sophisticated developer and engineering audiences.
Directly Influence Product and Sales Strategy: Act as the critical high-visibility link between Product, Sales, and the Market, using customer insights and data to define technical roadmaps and align the entire organisation toward successful product launches.
Become a Recognised Industry Evangelist: Step into the spotlight as an external technical representative at key industry events and webinars, leveraging your expertise to establish Bitmovin's reputation as a leader in video infrastructure innovation.
You will make an impact that matters by:
Driving Strategic Market Success: Co-authoring and executing the high-level Go-to-Market strategies alongside the VP of Marketing, directly shaping the direction and market perception of your product portfolio to meet critical business objectives.
Ensuring Portfolio Cohesion: Identifying and realizing powerful synergies across all product lines (Encoding, Player, and Analytics) by coordinating joint GTM initiatives and ensuring the entire portfolio speaks with one clear, consistent, and compelling technical voice.
Translating Complexity into Currency: Crafting deeply technical and persuasive messaging that transforms complex engineering concepts into clear, accurate value propositions, directly enabling technical audiences (developers and engineers) to choose Bitmovin.
Building Foundational Assets: Creating authoritative, high-value technical content—including whitepapers, guides, and datasheets—that educates sophisticated audiences, establishes thought leadership, and serves as the backbone of lead generation efforts.
Accelerating Revenue: Empowering the Sales team with crucial, ready-to-use enablement materials, presentations, and acute competitive analyses that drastically improve their ability to articulate complex technical value and close strategic deals.
Uncovering Untapped Opportunities: Conducting critical market and competitive intelligence to surface actionable insights from trends, customer feedback, and competitor weaknesses, informing strategic product and GTM pivots.
Serving as the Unifying Force: Acting as the central technical liaison across Product Management, Engineering, Sales, and Customer Success, ensuring every customer-facing team is perfectly aligned and equipped with technically accurate information.
Spurring Organic Growth: Executing targeted adoption campaigns designed specifically to increase product usage, engagement, and retention among our core technical user base.
Amplifying Our Voice: Stepping forward as the public technical evangelist at industry events, webinars, and customer engagements, showcasing our cutting-edge innovations and establishing Bitmovin's expertise on the global stage.
You don’t have experience with all the points above? Don’t worry, we will support you with learning, training, and coaching on the job.
For all of our roles, we are willing to discuss flexible working arrangements to support everyone’s unique circumstances.
As part of the application process, we would love to get to know you better through a short video. In this video, we would like to know:
Guidelines for the video:
We look forward to hearing from you!