Teamlead Global Brand Marketing Fuhlsbüttler Straße 399, 22309 Hamburg Niemcy

FIELMANN VENTURES GMBH; Hamburg; Hybrid; EUR 60.000 - 90.000; Vollzeit

Zusammenfassung

A leading optical industry company in Hamburg seeks an experienced Global Brand Marketing Leader. This role focuses on leading a team, developing global marketing strategies, and ensuring brand consistency across various channels. The ideal candidate has a strong background in global brand marketing, leadership experience, and the ability to work collaboratively in a matrix organization. Benefits include attractive compensation, a flexible work environment, and professional development opportunities.

Leistungen

Attractive compensation including additional salary options

Annual allowance for Fielmann products

Employee shares and capital-forming benefits

Flexible working hours and hybrid options

Professional and personal development opportunities

Qualifikationen

• Experience in global brand marketing or communications.
• Minimum two years in a leadership role within a collaborative work environment.
• Experience with major lifestyle, fashion, or eyewear brands.
• Ability to work in matrix organizations.
• Strong communication skills in English; German is a plus.

Aufgaben

• Lead and inspire the Global Brand Marketing team.
• Translate brand strategy into annual marketing plans and global toolkits.
• Ensure brand consistency and oversee localization of campaigns.
• Collaborate with multiple teams and agencies for brand alignment.
• Monitor brand health and campaign performance.

Kenntnisse

Leadership

Campaign management

Brand strategy

Collaboration

Data-driven decision making

Creative thinking

Ausbildung

Degree in Marketing, Communications, Business, or related field

Jobbeschreibung

At Fielmann, we are more than just colleagues – we are a team. Our strong sense of unity is what makes us successful. We grow through fresh ideas and new perspectives. With your dedication, we continue to evolve – sometimes quickly, sometimes with care. Together, we find the right pace and set the standards of tomorrow.

In Global Brand Marketing, we shape the brand presence of the Fielmann Group across all markets. Together with our creative, digital, and media teams, we bring our brand strategy to life and ensure a consistent brand experience worldwide. In this role, you collaborate closely with international teams, develop global campaigns, and help our brand resonate across all channels.

We set tomorrow’s standards together – your tasks

• Lead, coach, and inspire the Global Brand Marketing team while fostering a collaborative, growth-oriented culture

• Translate our brand strategy into annual marketing plans, global toolkits, and campaign frameworks
• Ensure brand consistency across all markets – with the flexibility needed for local adaptations
• Oversee the execution and localization of multi‑market campaigns across TV, digital, social, in‑store, and experiential channels
• Collaborate with product, retail, e‑commerce, PR teams, and external agencies to ensure seamless brand alignment
• Act as a key contact for regional marketing leads, supporting local implementation and driving best‑practice exchange
• Monitor brand health, campaign performance, and competitive activity to inform data‑driven decisions
• Manage budgets, timelines, and resources across brand marketing projects

You inspire us – your profile

• You hold a degree in Marketing, Communications, Business, or a related field

• You are an experienced people leader with more than two years in a leadership role and cultivated a high-performance, collaborative work environment
• You have years of experience in global brand marketing or communications. The brands you have worked for are major players in the lifestyle, fashion, or eyewear industry
• You have a strong track record in building and implementing brand campaigns across international markets
• You are familiar with matrix organizations and enjoy working with multiple internal and external stakeholders
• You communicate confidently in English; German skills are a strong advantage
• You are creative, think strategically, act hands‑on, and work in a structured and solution‑oriented way

We give our all – your benefits

• Attractive compensation, including a 13th salary with the option to convert it into time off
• Annual allowance: €1,080 for Fielmann products for you and your family
• Employee shares, capital‑forming benefits, and many additional advantages
• Flexible working hours and hybrid work options with up to 60% remote per month, depending on team agreements
• Professional and personal development at the Fielmann Academy Schloss Plön
• A future-proof work environment that combines innovation and growth with a family-oriented team culture

Sounds like a job where you can show your strengths? Apply now directly via our career portal. It’s sustainable, easy, and saves both time and costs. We look forward to receiving your online application, including your possible start date and salary expectations! Your contact in Recruiting is Torben Berndt.

The Fielmann Group is the third‑largest company in the optical industry worldwide. This publicly listed family business, headquartered in Hamburg, provides customers with glasses, contact lenses, and hearing aids through an omnichannel business model.