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German speaking Market Research Facilitator - FMCG

YunoJuno

Remote

EUR 40.000 - 60.000

Teilzeit

Heute
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Zusammenfassung

A market research consultancy is seeking a Market Research Facilitator for a short-term project to conduct interviews within the FMCG sector. The ideal candidate must be fluent in German and have strong experience in market research, sales, or marketing. Responsibilities include conducting interviews, capturing qualitative insights, and collaborating with teams to ensure quality data. This remote position offers the opportunity to contribute to market understanding in the drinks and food categories.

Qualifikationen

  • Fluency in German and proficiency in English are mandatory.
  • Strong experience in FMCG, marketing, or market research.
  • Experience conducting interviews or research is highly desirable.

Aufgaben

  • Conduct structured and semi-structured interviews with trade customers.
  • Explore customer perceptions and market trends.
  • Summarise findings to support client’s market understanding.
  • Collaborate with project management teams for data consistency.
  • Maintain confidentiality and adhere to ethical standards.

Kenntnisse

Fluent in German
Proficient in English
Strong experience in FMCG
Excellent communication skills
Interpersonal skills
Facilitation skills
Ability to work independently
Jobbeschreibung

Market Research Facilitator (FMCG – Drinks & Food)

Start date : ASAP

Duration : 2-3 weeks

Location : Remote

Please note - Must be fluent in German

Overview

We are seeking an experienced Market Research Facilitator based in Germany, who is fluent in the local language. The facilitator will support a research project for our client, Refresco, by conducting in-depth interviews with trade market customers to gather valuable insights into the drinks and food sector.

Key Responsibilities
  • Conduct structured and semi-structured interviews with trade customers and key stakeholders within the FMCG (Fast-Moving Consumer Goods) sector.
  • Facilitate discussions to explore customer perceptions, sales dynamics, and market trends in the drinks and food categories.
  • Accurately capture qualitative insights and summarise findings to support the client’s market understanding and decision-making.
  • Collaborate closely with the project management and insights teams to ensure consistency and high-quality data collection.
  • Maintain confidentiality and adhere to ethical standards throughout the research process.
Requirements
  • Fluent in German and proficient in English.
  • Strong experience in FMCG, ideally within sales, marketing, or market research roles.
  • Previous experience conducting interviews, focus groups, or customer insights research is highly desirable.
  • Excellent communication, interpersonal, and facilitation skills.
  • Ability to work independently and meet project deadlines.
  • Previous experience with Aldi or Lidl is highly desirable.

Kantar have a briefing recording to send that we have already had with a few facilitators from other markets. The facilitators will need to send out an email template in local language to the customers and work with the manager to book in research sessions.

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