Brand marketing manager in automotive

Autodoc; Berlin; Hybrid; EUR 60,000 - 90,000; Full time

Benefits offered by this job

30 days vacation

Birthday day off

Mental wellbeing program

Corporate discount

Retail discounts

Professional development

Language classes

Flexible hybrid work

Pension plan

Job summary

AUTODOC, Europe’s leading auto parts ecommerce platform, is seeking a Brand Campaigns & Marketing Operations lead in Berlin with extensive experience in 360-degree campaigns. You will drive centralized brand initiatives across 27 markets, build scalable processes, manage budgets, and align internal and external partners to deliver high-impact campaigns.

You will collaborate with Creative, Production, Digital Marketing, Content and Product teams, scale operations with data-driven reporting, and

Qualifications

• Strong corporate in-house or agency experience in 360-degree brand campaigns.
• Marketing and creative operations, project management.
• Proven operational expertise building creative processes, tools and workflows from scratch.
• Excellent organizational, planning, process management and stakeholder-management skills.
• Proficiency in marketing technology, automation tools and data-driven dashboards.
• Data-driven mindset with the ability to analyze results and KPIs.
• Experience managing budgets, timelines and cross-functional teams in fast-paced environments.
• Ability to manage centralized campaign operations for multiple regions from a single hub.

Responsibilities

• Plan, execute and track brand campaigns centrally across 27 European markets.
• Develop and maintain marketing operations processes, workflows and reporting systems.
• Manage budgets, timelines and resource allocation for campaigns.
• Act as operational contact for internal stakeholders and partners.
• Collaborate with Creative, Production, Digital Marketing, Content and Product teams.
• Coordinate with external partners for creative and media excellence.
• Track KPIs and provide insights to leadership.
• Implement and maintain marketing tech, automation and AI-driven content tools.

Skills

Brand campaigns

Marketing operations

Project management

Stakeholder management

Marketing technology

Data analysis

Budget management

Cross-regional coordination

Tools

Marketing automation tools

Job description

Описание:

AUTODOC is the largest and fastest growing auto parts ecommerce platform in Europe. Present across 27 countries with around 6,000 employees, AUTODOC generated revenue of over €1.8 billion in 2025, supplying more than 9.3 million active customers with its millions of vehicle parts and accessories for car, truck, and motorcycle brands.

Задачи:

• Plan, execute and track brand campaigns and initiatives centrally that will scale across 27 European markets Become an internal champion for the brand and the power of creativity
• Develop and maintain marketing operations processes, establishing creative workflows, project management frameworks and reporting systems from scratch
• Manage budgets, timelines and resource allocation to ensure campaigns are delivered efficiently and effectively
• Act as the operational point of contact for internal stakeholders and external partners, ensuring clear communication and alignment
• Partner with internal teams (Creative, Production, Digital Marketing, Content and Product) to streamline cross-functional collaboration and maintain consistent brand execution
• Work with external partners towards creative and media excellence
• Track and report on KPIs for brand campaigns, providing actionable insights and performance data to leadership
• Implement and maintain marketing technology tools, automation and platforms to improve productivity, Working with teams to scale creative operations using AI content generation.

Требования:

• Strong corporate in-house or agency experience in 360-degree brand campaigns.
• Marketing and creative operations, project management
• Proven operational expertise with the ability to build creative processes, tools and workflows from scratch
• Excellent organizational, planning, process management and stakeholder-management skills
• Proficiency in marketing technology, automation tools and data-driven reporting dashboards
• Data-driven mindset with a strong ability to analyze results, track KPIs and make actionable recommendations
• Experience managing budgets, timelines and cross-functional project teams in a fast-paced environment
• Ability to manage centralized campaign operations for multiple regions from a single hub

Условия:

• Competitive salaries based on your professional experience
• Fast growing international company with stable employment
• Annual vacation of 30 days and 1 additional day off on your birthday
• Mental Wellbeing Program - providing you and your immediate family members with free and confidential mental and physical health support services for a wide range of personal and work-related issues.
• AUTODOC Corporate Discount to order parts for their own use at special discounted rates
• Retail discounts of up to 75% on travel, technology, fashion and much more
• Opportunities for advancement, further trainings (over 650 courses on soft and hard skills on our e-learning platform) and coaching
• Free English and German language classes
• Flexible working hours and hybrid work
• Company pension scheme (Betriebliche Altersvorsorge mit Allianz)