Social Copywriter

Adjust Your Set; Toronto; Remote; CAD 80,000 - 91,000; Full time

Job summary

A strategic content agency is seeking a Social Media Copywriter based in Toronto, Canada. You will drive creative excellence in brand storytelling, crafting original content for various social media platforms. This role requires over 3 years of copywriting experience and a strong understanding of social media trends. Collaborative mindset and adaptability are essential. Competitive salary range from $80,750 to $90,250 based on experience.

Qualifications

• 3+ years of copywriting experience focused on social media in advertising, marketing, or a creative agency.
• Strong command of grammar, style, and brand tone maintenance.
• Familiarity with the latest social media trends and technologies.

Responsibilities

• Craft original and captivating social media copy.
• Research target audiences and competitor products to tailor impactful content.
• Collaborate with designers, art directors, and content creators.

Skills

Copywriting

Social media strategy

Research

Collaboration

Job description

Adjust Your Set is a strategic content agency with an editorial mindset. We help brands grab attention, build audiences, earn affection and inspire action. We believe brands need to stop interrupting what people are interested in and be what people are interested in. We help brands find ways to participate meaningfully and actively contribute to the culture and causes their target audiences care about. We then create engaging, shareable, subscribable, shoppable content from a position of authenticity and authority, to deliver exceptional long-term marketing ROI.

As a part of The Brandtech Group , we're at the forefront of leveraging cutting-edge AI technology to revolutionise how we create and deliver work. Our AI solutions enhance efficiency, spark creativity, and drive insightful decision-making, empowering our teams to produce innovative and impactful results.

Role: Copywriter (Social)

Location: Toronto, ON - Remote

About the role:

We are partnering with one of the world's most iconic CPG companies to drive creative excellence in brand storytelling and marketing communications . As a Social Media Copywriter, you will report to the Creative Director and collaborate closely with brand marketers, art directors, social media managers/strategists, and content creators to generate compelling content that amplifies brand presence across social channels.

You will leverage your skills as a strong conceptual thinker and a skilled writer to create engaging copy tailored for social media platforms. Utilizing GenAI tools, you'll streamline workflows, enhance creative ideation, and refine messaging. If you're a detail-oriented storyteller who thrives in a dynamic environment, we want to hear from you!

What you will be doing:

• Craft original and captivating social media copy.
• Research target audiences and competitor products to tailor impactful content.
• Develop creative content that enhances brand identity and drives engagement.
• Transform project briefs into strategic social media content, aligning with each project's goals.
• Adapt content for various social platforms while maintaining brand consistency.
• Ensure consistency with brand voice and messaging strategy.
• Collaborate with designers, art directors, social media managers/strategists, and content creators from concept to execution.
• Present creative concepts effectively to clients and internal teams.
• Stay updated on trends and advancements in social media technology and platforms.
• Collaboratively brainstorm visual and copy ideas with team members.
• Maintain accuracy and consistency in social media messaging.

What you need to be great in this role:

• 3+ years of copywriting experience focused on social media in advertising, marketing, or a creative agency.
• Ability to craft persuasive, action-oriented messaging for social platforms.
• Strong command of grammar, style, and brand tone maintenance.
• Capacity to strategize and plan effective social media content.
• Collaborative team member adept at building stakeholder relationships.
• Ability to manage multiple projects and thrive under pressure.
• Self-motivated and proactive with a collaborative mindset.
• Strong collaboration skills with designers, strategists, and marketing teams.
• Familiarity with the latest social media trends and technologies.
• At the time of this posting, the base salary for this position may range from $80,750.00 to $90,250.00. Individual compensation varies based on job related factors, including location, business needs, level of responsibility, experience, and qualifications. The range listed is just one component of OLIVER’s total compensation package.

#LI-midsenior #LI-FD

Our values shape everything we do:

Be Imaginative to push the boundaries of what’s possible

Be always learningand listening to understand

Be actively pro-inclusive and anti-racist across our community, clients and creations

Adjust Your Set, a part of the Brandtech Group, is an equal opportunity employer committed to creating an inclusive working environment where all employees are encouraged to reach their full potential, and individual differences are valued and respected. All applicants shall be considered for employment without regard to race, ethnicity, religion, gender, sexual orientation, gender identity, age, neurodivergence, disability status, or any other characteristic protected by local laws.

Adjust Your Set has set ambitious environmental goals around sustainability, with science-based emissions reduction targets. Collectively, we work towards our mission,embedding sustainability into every department and through every stage of the project lifecycle.

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