Senior SEM & Retail Media Strategist

The Kitchen North America; Toronto; On-site; CAD 70,000 - 90,000; Full time

Job summary

A dynamic marketing agency in Toronto is seeking a SEM Manager to manage and optimize paid media campaigns across platforms like Google and Amazon. The successful candidate will have 3-4 years of experience in performance marketing with a strong background in SEM, excellent communication skills, and the ability to analyze campaign performance to drive results. This role offers the opportunity to work with diverse clients in CPG, Retail, and Health/Fitness sectors, emphasizing collaboration and innovation.

Qualifications

• 3-4 years of experience in performance marketing related to SEM or Retail Activations.
• Hands-on experience with Google Ads essential.
• Demonstrated track record of campaign management and optimization.

Responsibilities

• Develop and execute SEM strategies aligned with client goals.
• Manage campaign execution from planning to optimization.
• Analyze and report on campaign performance using analytics tools.

Skills

Analytical thinking

Communication skills

Knowledge in digital marketing

Performance marketing

Attention to detail

Tools

Google Ads

SEM Rush

Google Analytics

e-commerce platforms (Shopify, Magento)

Job description

A dynamic marketing agency in Toronto is seeking a SEM Manager to manage and optimize paid media campaigns across platforms like Google and Amazon. The successful candidate will have 3-4 years of experience in performance marketing with a strong background in SEM, excellent communication skills, and the ability to analyze campaign performance to drive results. This role offers the opportunity to work with diverse clients in CPG, Retail, and Health/Fitness sectors, emphasizing collaboration and innovation.