Remote Senior Marketing Manager - Crypto SEO Leader

P2P; Remote; CAD 90,000 - 120,000; Full time

Job summary

A leading crypto company is seeking a Sr. Marketing Manager - SEO to shape the global SEO strategy. The role focuses on user acquisition and engagement through advanced SEO practices. Candidates should have over 7 years of leadership experience in SEO, with deep technical knowledge and a genuine passion for cryptocurrency. This temporary position is remote-friendly, allowing collaboration across international teams.

Qualifications

• 7+ years of experience in SEO leadership, ideally in FinTech or Crypto.
• Deep expertise in structured data and large-scale site architectures.
• Strong analytical skills, can frame insights for non-technical audiences.

Responsibilities

• Define the global SEO vision for Kraken’s products.
• Develop scalable SEO strategies for user acquisition.
• Lead AI-first SEO initiatives adapting to Search Generative Experience.

Skills

SEO leadership

Technical SEO

Data analysis

AI-driven search experience

Cross-functional collaboration

International SEO

Digital PR

Passion for crypto

Tools

GA4

GSC

BigQuery

DeepCrawl

Mixpanel

Job description

A leading crypto company is seeking a Sr. Marketing Manager - SEO to shape the global SEO strategy. The role focuses on user acquisition and engagement through advanced SEO practices. Candidates should have over 7 years of leadership experience in SEO, with deep technical knowledge and a genuine passion for cryptocurrency. This temporary position is remote-friendly, allowing collaboration across international teams.