PARTNER & BUSINESS DEVELOPMENT MANAGER
Department: Sales
Reports to: Vice President, Sales
JOB PURPOSE
The Partner & Business Development Manager is responsible for accelerating Netagen’s growth by developing strategic partner relationships, driving partner‑led pipeline creation, and taking both our current solutions and our evolving XaaS (Anything‑as‑a‑Service) partner offerings to market.
This role sits at the intersection of partner strategy, ecosystem development, new logo acquisition, and GTM execution.
A key mandate of this position is to lead the commercialization and scaling of Netagen’s XaaS portfolio, accelerating the adoption of subscription‑based, service‑led solutions across target markets and existing customer base.
PRIMARY RESPONSIBILITIES
Partner Strategy & Relationship Management
- Develop and maintain strong, strategic relationships with key vendor, OEM, and technology partners.
- Serve as the primary point of contact for assigned partners, owning day‑to‑day relationship management and long‑term strategic alignment.
- Establish joint objectives, success metrics, and engagement plans with partners to drive mutual growth and measurable outcomes.
- Advocate internally for partner priorities while ensuring all partner initiatives align with Netagen’s overarching strategy, solutions portfolio, and business goals.
Partner‑Led Marketing & Go‑To‑Market Initiatives
- Collaborate with partners and the internal Marketing team to develop and execute joint go‑to‑market initiatives, campaigns, and promotional activities.
- Coordinate partner enablement programs, including training, solution positioning, and sales readiness activities to ensure teams can effectively articulate and deliver joint value.
- Support the creation and execution of co‑branded content, events, webinars, and industry engagements that enhance visibility, drive demand, and build qualified pipeline.
- Track, measure, and report on the performance of partner marketing initiatives, including their contribution to pipeline generation, opportunity velocity, and revenue outcomes.
Business Development & New Logo Growth
- Identify and pursue new business opportunities through partner referrals, joint prospecting activities, and targeted direct outreach.
- Build, manage, and continuously develop a pipeline of new‑logo opportunities aligned with Netagen’s target markets, strategic priorities, and solution offerings.
- Lead early‑stage discovery conversations, qualify opportunities, and advance deals through the initial phases of the sales cycle with clear next steps and value positioning.
- Collaborate closely with Account Managers, Technical Account Managers, and Solution Designers to hand off qualified opportunities and support progression toward successful closure.
Sales & Pipeline Management
- Maintain accurate and up‑to‑date pipeline, partner activity, and opportunity data within the CRM to support visibility, forecasting, and operational planning.
- Forecast partner‑driven and business development opportunities in collaboration with Sales Leadership, ensuring clarity on expected pipeline growth and revenue impact.
- Identify and evaluate cross‑sell and up‑sell opportunities within the existing customer base to expand Netagen’s footprint and drive incremental revenue.
- Ensure seamless handoff and alignment between business development, sales, and delivery teams, supporting a smooth transition from opportunity creation through to solution delivery and customer success.
Market & Ecosystem Intelligence
- Monitor partner ecosystems, industry trends, and competitive activity to identify emerging opportunities, risks, and areas for strategic expansion.
- Provide actionable insights to Sales, Marketing, and Leadership on new partner offerings, technology advancements, and shifts in customer or market demand that may influence go‑to‑market strategy.
- Recommend new partnership opportunities and ecosystem engagements that align with Netagen’s strategic priorities, customer needs, and long‑term growth objectives.
SKILLS & EXPERIENCE REQUIRED
- Bachelor’s degree in Business, Marketing, Sales, or a related field, or equivalent practical experience.
- 5+ years of experience in business development, partner management, and/or channel sales within the technology or managed services (MSP) sector.
- Demonstrated knowledge and understanding of the MSP market, including experience selling and supporting XaaS‑based offerings (e.g., UCaaS, CCaaS, SaaS, IaaS, managed services), with a proven track record of revenue generation.
- Proven experience working with technology vendors, OEMs, and service providers in a B2B environment, with the ability to navigate complex, multi‑vendor partner ecosystems.
- Demonstrated success generating pipeline and revenue through strategic partnerships and/or direct business development activities.
- Strong understanding of B2B sales cycles, solution‑selling methodologies, and consultative engagement models, with the ability to advance early‑stage opportunities and position multi‑vendor, XaaS‑based solutions effectively.
- Working knowledge of partner marketing, co‑selling, and co‑marketing motions within an MSP or channel‑led sales model.
- Ability to translate partner and marketing initiatives into measurable pipeline creation and revenue impact.
We are looking for candidates that are serious about their careers and hold a high level of enthusiasm for building a strong successful company, as we do.
ADDITIONAL INFORMATION
Vacancy Status: This posting is for an existing vacancy.
Salary Range: $80,000 - $120,000 base per year, based on Netagen's pay grade structure and commensurate with experience and qualifications.
Performance Bonus: Eligible for a performance‑based bonus linked to individual and company sales targets.
ABOUT NETAGEN
Since 2001, evolving from Combat Networks, Netagen has been leading the industry with a unique personalized approach to communication solutions, empowering Businesses and Governments to meet their goals and stay connected to things that matter the most.
INTERESTED?
At Netagen, we believe people are our strength. Our success stems from our ability to attract and retain the best people who deliver a high level of performance and skill. If you are looking for an opportunity to join an established, successful, and growing company, Netagen is the place for you.
We thank all applicants in advance for your interest in this position, however; only candidates selected for an interview will be contacted.
Netagen is committed to fostering a diverse and inclusive workplace. We welcome and encourage applications from diverse candidates, including people with disabilities. Accommodations are available on request for candidates taking part in all aspects of the selection process.