Marketing Coordinator

Netsweeper; Waterloo; On-site; CAD 45,000 - 60,000; Full time

Job summary

A dynamic technology company in Waterloo is seeking a Marketing Coordinator to support marketing campaigns, manage social media content, and assist with various marketing initiatives. The ideal candidate will have 2-3 years of experience and a relevant degree, along with a passion for growth and innovation in a collaborative environment. Competitive salary and benefits offered.

Benefits

Competitive salary

Group health benefits

Professional development opportunities

Qualifications

• 2-3 years of marketing experience.
• Hands-on experience with CRM, marketing automation, and SEO.
• Ability to write compelling copy and manage multiple projects.

Responsibilities

• Assist in planning and executing marketing campaigns.
• Coordinate social media content and analyze performance metrics.
• Manage the company website and update content as needed.

Skills

Marketing experience

CRM usage

Marketing automation

SEO best practices

Social media management

Copywriting

Education

University degree in business or marketing

Tools

Salesforce

Pardot

WordPress

Google AdWords

Google Analytics

Adobe InDesign

Job description

About The Netsweeper

Netsweeper is a great place to work because our mission is deeply meaningful: protecting the internet’s most vulnerable users, especially children, from online bullying, exploitation, and harmful content. Our employees are driven by purpose, knowing their work directly contributes to creating safer digital spaces in schools and communities around the world. The company fosters a collaborative environment where innovation is encouraged, and every team member plays a vital role in making the internet a safer place. At Netsweeper, you’re not just building technology—you’re making a difference in the lives of millions by helping to shield them from digital threats.

About The Role

We are looking for a detail-oriented and proactive Marketing Coordinator to join our team. The ideal candidate will support the execution of marketing campaigns, coordinate events and digital initiatives, and help manage day-to-day operations of the marketing department. This is an exciting opportunity for someone early in their marketing career who is eager to grow and contribute in a dynamic environment.

Key Responsibilities

1. Assist in the planning and execution of marketing campaigns across digital, print, and event channels
2. Coordinate social media content calendars and schedule posts
3. Track, analyze, and report on marketing performance metrics (e.g., email open rates, social engagement, website traffic)
4. Help manage the company website and update content as needed
5. Conduct market research and competitive analysis
6. Coordinate logistics for events, trade shows, and promotional campaigns
7. Support the development of marketing collateral including brochures, presentations, and email newsletters
8. Liaise with internal teams and external vendors to ensure projects are delivered on time
9. Maintain the marketing database and organize digital assets
10. Provide general administrative support to the marketing team

What We Are Looking For

1. 2-3 years of marketing experience
2. A university degree in a relevant discipline such as business or marketing
3. Experience with using a CRM such as Salesforce
4. Hands-on experience with marketing automation platforms (Pardot ideal)
5. Experience in website management and SEO best practices (WordPress preference)
6. Understanding of analytics tools, funnel tracking, and performance metrics
7. Experience facilitating webinars, podcasts, or similar activities
8. Hands-on experience with social media and paid advertising channels
9. Ability to write compelling copy, calls to action, and persuasive pitches
10. Ability to manage multiple projects at the same time in a fast-paced environment

Additional Items

1. Design experience including Adobe InDesign, HTML, CSS
2. Video creation and marketing expertise
3. Experience with Google AdWords and Google Analytics

What We Have To Offer

1. Competitive salary, group health benefits and an RRSP/DPSP
2. A commitment to your professional development and training
3. A world-class software suite in a growing market segment
4. The opportunity to develop marketing on a global level