iOS Engineer II, Marketing Enablement & Technology

Instacart; Remote; CAD 145,000 - 153,000; Full time

Job summary

A leading e-commerce firm seeks a skilled developer for its Marketing Enablement & Technology team. This remote position involves owning mobile event tracking infrastructure and building data pipelines, with a strong emphasis on iOS development using Swift. The ideal candidate has experience with mobile analytics and troubleshooting SDKs. Additionally, proficiency in Python and SQL is required. Competitive compensation is offered, based on your location within Canada.

Benefits

Highly competitive compensation

New hire equity grants

Annual refresh grants

Flex First remote work policy

Qualifications

• 2–4 years of experience developing iOS applications.
• Strong command of Swift and UIKit.
• Experience with mobile analytics and attribution frameworks.
• Proficiency in Python and SQL for building data pipelines.

Responsibilities

• Own and enhance mobile event tracking infrastructure.
• Diagnose and resolve mobile SDK integration issues.
• Build and maintain data pipelines using Python and Snowflake.
• Collaborate to streamline ad conversions and ensure data accuracy.

Skills

iOS application development

Swift

Python

SQL

Analytical skills

Tools

Google Tag Manager

Airflow

Snowflake

Job description

Overview

The Marketing Enablement & Technology (MET) team sits within Instacart's Marketing organization, building the systems, APIs, and data pipelines powering Instacart's Paid Marketing channels—one of our most substantial growth levers. Operating at the intersection of Marketing, Product, and Engineering, we own the platforms behind campaign feeds, audience targeting, event pipelines, and QA automation.

About the Job

• Own and enhance mobile event tracking infrastructure in our iOS app, focusing on third‑party SDK integrations (Meta, TikTok, Branch, Braze, Firebase, Google Tag Manager, AdServices, etc.).
• Diagnose and resolve mobile SDK integration issues to support real‑time analytics, attribution, and campaign optimization across multiple ad platforms.
• Build and maintain data pipelines using Python and Snowflake, integrating mobile event data with marketing analytics systems for performance measurement and attribution.
• Implement features end‑to‑end with minimal oversight, writing clean, reusable, well‑documented code that follows secure coding practices and team standards.
• Collaborate with marketing teams and third‑party channel providers to streamline ad conversions, debug tracking issues, and ensure data accuracy across the mobile funnel.

About You

Minimum Qualifications

• 2–4 years of experience developing and supporting iOS applications, with strong command of Swift and UIKit (Objective‑C familiarity a plus).
• Demonstrated success integrating and troubleshooting third‑party SDKs (Meta, Firebase, Branch, etc.) for analytics and attribution purposes.
• Experience with event tracking, mobile analytics, and attribution frameworks (e.g., SKAdNetwork, AdServices, App Tracking Transparency).
• Proficiency with Python and SQL for building data pipelines and performing data validation, with familiarity with Snowflake or similar data warehousing platforms.
• Strong organizational skills with ability to deliver complete features independently and manage multiple priorities effectively.
• Effective communicator who can collaborate across marketing, mobile engineering, and analytics teams to understand requirements and deliver solutions.

Preferred Qualifications

• Experience with workflow orchestration tools (Airflow) and data transformation frameworks (DBT) for building marketing data pipelines.
• Hands‑on experience managing or working with Google Tag Manager for mobile app tracking and event configuration.
• Understanding of digital marketing concepts and performance marketing KPIs (ROAS, LTV, CAC, CPA, conversion attribution).
• Familiarity with monitoring and analytics tools (Datadog, Sentry, Mode, Amplitude, Mixpanel) for mobile app observability.
• Experience with data privacy and compliance requirements in mobile tracking (GDPR, CCPA, ATT framework).
• Previous experience in a marketing technology, ad tech, or mobile‑first e‑commerce organization.

#LI-Remote

Instacart provides highly market‑competitive compensation and benefits in each location where our employees work. This role is remote and the base pay range for a successful candidate is dependent on their permanent work location. Please review our Flex First remote work policy here. Currently, we are only hiring in the following provinces: Ontario, Alberta, British Columbia, and Nova Scotia.

Offers may vary based on many factors, such as candidate experience and skills required for the role. Additionally, this role is eligible for a new hire equity grant as well as annual refresh grants. Please read more about our benefits offerings here.

For Canadian based candidates, the base pay ranges for a successful candidate are listed below.

CAN

$145,000 — $153,000 CAD