Director of Sales

JRoss Recruiters; Edmonton; On-site; CAD 70,000 - 90,000; Full time

Job summary

A leading hospitality recruitment agency in Edmonton seeks a passionate sales leader to drive strategic sales plans in event and catering segments. The role involves mentoring the sales team and building relationships with clients. Ideal candidates have at least 5 years of experience in hospitality sales, particularly in luxury venues, and strong negotiation and presentation skills. This position offers a competitive compensation package with performance incentives.

Benefits

Competitive compensation package

Performance-based incentives

Qualifications

• Minimum 5 years’ experience in hospitality sales, ideally with luxury venues.
• Proven success in achieving and exceeding sales goals.
• Exceptional negotiation skills and understanding of banquet operations.

Responsibilities

• Develop and execute strategic sales plans to achieve revenue targets.
• Lead and inspire the sales team, fostering a culture of excellence.
• Build and maintain relationships with key accounts and corporate clients.
• Oversee contract negotiations and ensure client satisfaction.

Skills

Strategic thinking

Negotiation skills

Relationship building

Presentation skills

CRM proficiency

Tools

Microsoft Office Suite

Job description

Develop and execute strategic sales plans to achieve revenue targets across event, banquet, and catering segments.

Lead, mentor, and inspire the sales team, fostering a culture of excellence and accountability.

Build and maintain relationships with key accounts, event planners, and corporate clients.

Partner with marketing to enhance brand awareness and generate qualified leads through campaigns and social media presence.

Oversee contract negotiations, pricing structures, and event proposals to ensure profitability and client satisfaction.

Conduct market analysis to identify emerging trends, competitor activity, and new business opportunities.

Collaborate closely with the operations and culinary teams to ensure seamless execution of events from booking to delivery.

Represent the venue at industry events, trade shows, and community functions.

Requirements

Minimum 5 years’ experience in hospitality sales, ideally with luxury venues, hotels, or catering operations.

Proven success in achieving and exceeding sales goals.

Strong understanding of event sales, banquet operations, and the Edmonton market.

Exceptional relationship-building, negotiation, and presentation skills.

Strategic thinker with the ability to balance creativity and business acumen.

Proficiency in CRM systems and Microsoft Office Suite.

Corporate Culture

Be part of a growing and dynamic team redefining Edmonton’s luxury event landscape.

Competitive compensation package, including performance-based incentives.

Opportunity to lead a property that blends architectural beauty, culinary excellence, and personalized service.

If you’re a passionate sales leader who thrives on creating unforgettable guest experiences and driving measurable results, we invite you to explore this opportunity.

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Cover Letter please attach cover letter in MS-Word format More information

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