Consumer Research and Insights Manager

Intello Technologies Inc.; Calgary; Hybrid; CAD 75,000 - 113,000; Full time

Job summary

A leading technology firm in Calgary is seeking a Consumer Research and Insights Manager to drive critical insights for Brand Reputation and Sustainability initiatives. You will design and execute research programs, analyze data, and present findings to influence key strategic decisions. The ideal candidate will have over 5 years of market research experience, a degree in Social Sciences or Business, and proficiency in statistical software. Competitive salary, flexible working conditions, and comprehensive benefits are offered.

Benefits

Comprehensive total rewards package

3 weeks of vacation

Flexible benefits plan

Generous pension and share purchase programs

Career growth opportunities

Qualifications

• 5+ years of progressive experience in market research.
• Current or recent role as Research Manager or equivalent.
• Familiar with statistical software for analysis.

Responsibilities

• Own and deliver end-to-end research programs for TELUS.
• Design quantitative studies and translate data into reports.
• Present research findings and influence strategic decisions.

Skills

Market research design

Data visualization

Stakeholder collaboration

Analytical thinking

Vendor management

Education

Post Secondary degree in Social Sciences or Business

Tools

SPSS

Python

Job description

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Jobs by Category: People & Culture, Finance and Corporate Affairs

Job Function: Marketing

Status: Full Time

Schedule: Regular

Description

Our team and what we’ll accomplish together

The Consumer Research and Insights team consists of experienced market researchers who act as a strategic enabler, translating market and customer data into action-oriented outcomes for the organization. As part of the Brand and Marketing Insights team, you will own and deliver end-to-end research programs supporting TELUS. You will leverage leading-edge methodologies to architect complex studies that uncover deep customer truths, diagnose pain points, and accurately benchmark our competitive performance, directly influencing key strategic decisions across the business.

As the Consumer Research and Insights Manager you will have the opportunity to drive insights for critical, high-profile areas of the business, including: Brand Reputation, Giving & Social Purpose Initiatives, PR/GR, Sustainability, and Marketing Communications. You must be a self-starter, highly disciplined, and able to design your working day to independently accomplish all required tasks and deliverables.

What you’ll do

• End-to-End Program Ownership: Solid market research skill-set that includes the ability to independently design quantitative studies, build detailed tab and analysis plans, and translate raw data into cohesive, compelling, final reports with an unwavering eye for data quality and integrity
• Curious & Proactive Storyteller: An investigative researcher who is invested in discovering foundational insights and delivering findings to stakeholders proactively
• Strong data visualization skills, with the ability to identify and articulate the strategic story hidden within complex data sets
• Ability to collaborate effectively within the Insights team, with key stakeholders across the business, and with research vendors in a friendly and concise way
• Confidence in presenting your research in small groups and to wider audiences, and the ability to influence strategic decisions
• Accountability for your deliverables, practicing commitment-based management and managing multiple projects simultaneously in a high-paced, evolving environment
• Approach your day-to-day work with a creative and consulting mindset, willing to solve problems in unconventional ways and championing new methodologies
• Vendor Management: Build meaningful relationships with research suppliers to ensure projects are on time, results have data integrity, and deliverables are met, while continuously driving cost efficiencies and challenging the status quo

Qualifications

What you bring

• Post Secondary degree in Social Sciences or Business
• 5+ years of progressive experience in market research, with a clear trajectory of growth, preferably on the supplier side (e.g., Ipsos, Dig, Leger, Nielsen, Kantar, etc.)
• Current or most recent role is Research Manager, or recently promoted Senior Research Manager (or equivalent client-facing role), demonstrating readiness to independently manage a portfolio of internal clients
• Software Proficiency: Familiarity with SPSS, Q, R, or Python for statistical analysis, either as a current user or with the ability to onboard quickly
• Experience with one or more of the following methodologies: Innovation research, Brand Health/Equity measurement, Segmentation, Pricing Research (e.g. Conjoint), Social Purpose/Sustainability research, or marketing Communications ( e.g. Pretesting, Tracking)

Salary Range: $75,000-$113,000

Performance Bonus or Sales Incentive Plan: 12%

Actual total compensation will be determined based on factors such as knowledge, skills, performance and experience. In addition, TELUS offers rewarding benefits, which may vary per job function, such as:

• Comprehensive total rewards package highlighting competitive salary and bonus structures, minimum 3 weeks of vacation, and flexible benefits plan to meet the needs of you and your family
• Flexibility to work in-office, virtually or a combination of both
• Generous company matched pension and share purchase programs
• Opportunity to give back to communities in which we work, live and serve
• Career growth and learning & development opportunitiestodevelop your skills
• And much more …

A bit about us

We’re a people-focused, customer-first, purpose-driven team who works together every day to innovate and do good. We improve lives through our technology solutions and foster a culture of innovation that empowers team members to solve complex problems and create remarkable human outcomes in a digital world.

You’ll find our engaging, high-performance culture personally fulfilling, professionally challenging, and financially rewarding. We’re committed to diversity and equitable access to employment opportunities based on ability. Your unique contributions and talents will be valued and respected here. When you join our team, you’re helping us make the future friendly.

Note for Quebec candidates: if knowledge of English is required for this position, it is because the team memberwill be asked, on a regular basis, to interact in English with external or internal parties or to use English applications or software as part of their tasks.

People & Culture, Finance and Corporate Affairs

Across People & Culture, Finance and Corporate Affairs, we are the diverse and talented team responsible for making sure TELUS is managed as a world-leading organization.

We are honoured to be recognized

150,000+
Team members worldwide

14
# of years voted One of Canada’s Best Corporate Citizens

Accessibility

TELUS is proud to foster an inclusive culture that embraces diversity. We are committed to fair employment practices and all qualified applicants will receive consideration for employment.

We offer accommodation for applicants with disabilities, as required, during the recruitment process.