Vertical Marketing Manager (Based In Brazil, Panama Or Chile)

A.P. Moller - Maersk; São Paulo; Híbrido; BRL 427.000 - 589.000; Tempo integral

Resumo da oferta

A leading logistics company is seeking a Vertical Marketing Manager to drive marketing strategy across Latin America. This dynamic role requires a strong B2B marketing background and involves defining strategies, leading campaigns, and collaborating with global stakeholders. The ideal candidate will have a proven track record in campaign execution and excellent communication skills. This position offers a hybrid work model, with the flexibility to work from Brazil, Chile, or Panama.

Qualificações

• 10+ years of B2B marketing experience, ideally in logistics or tech.
• Proven success in campaign design and execution.
• Willingness to travel across the region.

Responsabilidades

• Define vertical marketing strategy aligned with business priorities.
• Develop integrated marketing plans including positioning and messaging.
• Optimize content for SEO and ensure consistency across channels.

Conhecimentos

B2B marketing experience

Project management skills

Communication skills

Analytical mindset

Fluent in English

Experience with ABM

Experience in lead generation

Formação académica

Bachelor's degree in Marketing or Business Administration

Master's degree preferred

Descrição da oferta de emprego

Overview

We are looking for a dynamic, self-directed, and results-driven Vertical Marketing Manager to lead marketing strategy and execution for customer-oriented campaigns and programs across Latin America.

This role is essential in positioning our brand within key industries, driving demand, and enabling sales through impactful campaigns, content, and customer experiences.

You will work closely with regional and global stakeholders to develop and scale data-driven, insight-led campaigns that generate qualified leads and support business growth.

The ideal candidate has a strong B2B marketing background, excellent collaboration skills, and a proven ability to translate customer needs into successful marketing strategies.

Responsibilities

• Define vertical marketing strategy aligned with business priorities.
• Translate market insights into actionable plans with clear KPIs.
• Develop integrated marketing plans including positioning, messaging, and channel strategy.
• Lead end-to-end campaign execution across the customer journey.
• Deliver Account-Based Marketing, Lead Generation, and conversion programs.
• Collaborate with cross-functional teams to integrate vertical messaging.
• Develop engaging content for digital platforms, events, and customer touchpoints.
• Optimize content for SEO and ensure consistency across channels.
• Analyze and enhance customer journeys for better conversion.
• Use data to refine strategies and improve engagement.
• Monitor KPIs and campaign performance.
• Present insights and recommendations to stakeholders.
• Continuously optimize based on data-driven decisions.

Qualifications

• Bachelor's degree in Marketing, Business Administration, or related field (Master's preferred).
• 10+ years of B2B marketing experience, ideally in logistics, supply chain, or tech.
• Proven success in campaign design and execution.
• Strong project management and communication skills.
• Fluent in English; Spanish and Portuguese are a plus.
• Experience with ABM, lead generation, social media, email marketing, events, and paid media.
• Analytical mindset and performance-driven approach.
• Willingness to travel across the region.

Location & Work Model

Location : Brazil, Chile, or Panama

Work Model : Hybrid (3x2)

Apply

Apply now and be part of the Maersk journey.

Let's go beyond the expected.

About Us

A.P. Moller-Maersk is an integrated container logistics company that works to connect and simplify our customers' supply chains.

As a global leader in transportation services, we operate in 130 countries and employ about 70,000 people.

With an offer of end-to-end products and digital services, continuous customer engagement and a superior end-to-end delivery network, we enable our customers to trade and grow by transporting goods anywhere in the world.

Equal Opportunity

Maersk is committed to a diverse and inclusive workplace, and we embrace different styles of thinking.

Maersk is an equal opportunities employer and welcomes applicants without regard to race, colour, gender, sex, age, religion, creed, national origin, ancestry, citizenship, marital status, sexual orientation, physical or mental disability, pregnancy, gender identity or any other characteristic protected by applicable law.

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