Marketing Specialist LATAM (Remote)

Odilo; São Paulo; Teletrabalho; BRL 80.000 - 120.000; Tempo integral

Resumo da oferta

An innovative edtech company in São Paulo seeks a Marketing Specialist to design and implement comprehensive marketing campaigns and manage events. The ideal candidate will have at least 5 years of experience in strategic marketing within the LATAM educational technology sector, fluent in Brazilian Portuguese with proficiency in Spanish and English. Creativity, strong digital marketing tool knowledge, and the ability to coordinate teams remotely are essential for success in this role.

Qualificações

• Minimum 5 years in strategic marketing roles within the LATAM region.
• Strong focus on education and technology market in Brazil.
• Proven ability to lead multichannel campaigns and coordinate remote teams.

Responsabilidades

• Design and implement 360° marketing campaigns.
• Coordinate and execute in-person and virtual events.
• Monitor and analyze key metrics for continuous improvements.
• Monitor and analyze key marketing metrics.
• Collaborate with internal and remote teams.

Conhecimentos

Fluency in Brazilian Portuguese

Professional proficiency in Spanish

Professional proficiency in English

Experience in strategic marketing

Knowledge of digital marketing tools

Creative mindset

Communication skills

Organizational skills

Self-management skills

Ferramentas

Google Ads

Meta Business

LinkedIn Campaign Manager

HubSpot

Photoshop

Illustrator

Canva

Figma

Descrição da oferta de emprego

Overview

We are ODILO: a fast-growing edtech company with a mission to democratize access to high-quality education and provide educational technology solutions to help our users reach their full potential.

Through our solutions, we provide access to millions of digital content items from the world's best providers and, using educational technology and Artificial Intelligence, enabling any organization to create its own unlimited learning ecosystem.

Odilo partners with hundreds of institutions worldwide including governments, schools, libraries, universities, companies, and startups to provide access to its Unlimited Learning Ecosystem. Through these collaborations, millions of users in over 50 countries enjoy truly personalized and continuous learning experiences.

Our team is truly international (19+ nationalities) with the best talent across the education, media, content, and technology sectors.

Our mission and vision: empower everyone to become the best version of themselves by allowing any organization to provide unlimited learning in the most frictionless, efficient and valuable way.

What you will do at ODILO

• Design and implement 360° marketing campaigns (digital, events, content, social media, email marketing, paid media).
• Adapt and develop promotional materials for Brazil, ensuring cultural and linguistic sensitivity.
• Coordinate and execute both in-person and virtual events (webinars, trade shows, local activations).
• Collaborate closely with product, sales, design, and communications teams to ensure brand consistency.
• Monitor and analyze key metrics (CTR, engagement, leads, ROI) and propose continuous improvements.
• Manage external vendors (agencies, designers, translators) when needed.
• Stay up to date with marketing trends and consumer behavior in Brazil and LATAM.
• Collaborate with internal and remote teams (marketing, product, sales, design) to ensure alignment and consistency.
• Analyze results and propose ongoing improvements.

The ideal candidate will bring

• Languages: Fluent in Brazilian Portuguese; professional proficiency in Spanish and English.
• Experience: Minimum 5 years in similar strategic marketing roles within the LATAM region, with a strong focus on understanding the educational and technology market in Brazil.
• Strong knowledge of digital ecosystems and marketing tools (Google Ads, Meta Business, LinkedIn Campaign Manager, HubSpot, etc.).
• Proven ability to lead multichannel campaigns and coordinate remote teams.
• Creative mindset with strategic thinking skills.
• Graphic design knowledge (Photoshop, Illustrator, Canva, Figma, etc.) is highly valued.
• Excellent communication, organizational, and self-management skills.
• Ability to work independently and remotely
• Creative, proactive, and results-driven profile.
• Experience in the education, training, and technology industries.

Why ODILO

Working at Odilo is about being part of a lifelong learning culture, where everyone has the possibility to take on challenges and participate in the growth of the company.

Sounds like a mission made for you? Then we need to talk!

ODILO is an entity committed to Diversity and Inclusion, which is why it accepts the presentation of candidatures without bias.