Remote LATAM General Manager: Growth Marketing & Ecommerce

Community Sports Partners; Buenos Aires; À distance; ARS 166 748 000 - 257 701 000; Plein temps

Résumé du poste

HoopStars is a Toronto-based youth basketball business with technology-enabled operations and recurring customers. We seek a hands-on General Manager whose strongest skills are marketing, ecommerce and profitable growth, responsible for the whole business.

You will split time between running HoopStars and building the parent Community Sports Partners' marketing team across brands, with remote LATAM work and Toronto hours.

Qualifications

• Demonstrated results in paid acquisition; conversion and retention.
• Commercial responsibility beyond a marketing budget: pricing, margins, forecasting or profitability.
• Experience hiring and managing marketers, creatives, agencies or specialists.
• Ability to translate ecommerce methods into a service business with real delivery capacity and customer commitments.
• Strong professional English and effective remote leadership.

Responsabilités

• Run HoopStars: own its business plan, budget, revenue, profitability and cash forecasts. Lead sales and operations, ensuring programmes, coaches, venues and service quality keep pace with demand.
• Drive digital growth: Improve paid search and social, creative, landing pages, enrollment funnels, pricing, offers, referrals and retention.
• Build the parent marketing team: Define the structure, recruit specialists, appoint contractors or agencies, and manage priorities and performance across brands.
• Establish commercial discipline: Connect campaign performance to paying customers, repeat enrollment and contribution profit. Allocate marketing investment using reporting and testing.
• Stay close to execution: Inspect advertising accounts, diagnose funnel problems and help launch improvements yourself while building a team that can execute consistently.

Connaissances

Paid acquisition

Conversion optimization

Retention marketing

Budget management

Remote leadership

Strategic marketing

Ecommerce

Team leadership

Description du poste

HoopStars is a Toronto-based youth basketball business with technology-enabled operations and recurring customers. We seek a hands-on General Manager whose strongest skills are marketing, ecommerce and profitable growth, responsible for the whole business.

You will split time between running HoopStars and building the parent Community Sports Partners' marketing team across brands, with remote LATAM work and Toronto hours.