General Manager, Growth & Ecommerce Lead (Remote LATAM)

Community Sports Partners; San Miguel de Tucumán; Remote; ARS 136,863,000 - 228,106,000; Full time

Job summary

HoopStars is a Toronto-based youth basketball business seeking a hands-on General Manager to lead marketing, ecommerce and profitable growth. You will split time between running HoopStars and building the parent company Community Sports Partners' marketing team across brands.

Ideal candidates have strong paid acquisition, conversion and retention experience and can lead remotely from LATAM with Toronto hours.

Qualifications

• Demonstrated results in paid acquisition, conversion and retention.
• Commercial responsibility beyond a marketing budget: pricing, margins, staffing, forecasts or profitability.
• Experience hiring and managing marketers, creatives, agencies or other specialists.
• Translate ecommerce methods into a service business with real delivery capacity and customer commitments.
• Comfort doing practical work while developing people and systems.
• Strong professional English and effective remote leadership.
• Experience in youth sports, education, fitness, memberships or multi-location services is useful.

Responsibilities

• Own HoopStars business plan, budget, revenue, profitability and cash forecasts.
• Lead sales and operations, ensuring programmes, coaches, venues and service quality keep pace with demand.
• Drive digital growth across paid search, social, creative, landing pages, enrollment funnels and retention.
• Define structure for the parent marketing team and manage priorities across brands.
• Establish commercial discipline by linking campaigns to customers and profitability.
• Inspect accounts and diagnose funnel issues, driving improvements with the team.

Skills

Paid acquisition

Conversion optimization

Retention strategies

Ecommerce growth

Remote leadership

Budgeting

Team leadership

Job description

HoopStars is a Toronto-based youth basketball business seeking a hands-on General Manager to lead marketing, ecommerce and profitable growth. You will split time between running HoopStars and building the parent company Community Sports Partners' marketing team across brands.

Ideal candidates have strong paid acquisition, conversion and retention experience and can lead remotely from LATAM with Toronto hours.