Growth Marketing Leader — Ecommerce & Remote Growth

Cruciallogics Inc.; Buenos Aires; Remote; ARS 181,747,000 - 272,620,000; Full time

Benefits offered by this job

Equity opportunity

Remote work LATAM

Job summary

HoopStars, a Toronto-based youth basketball business, seeks a hands-on General Manager for Marketing and Ecommerce Growth. Remote from LATAM with Toronto hours, with potential relocation to the US or Canada.

You will own both HoopStars operations and the parent company's marketing function across brands, building a high-performing team and driving profitable growth. You should translate ecommerce into customer acquisition and retention, manage budgets, and deliver clear weekly reporting while

Qualifications

• Proven track record in paid acquisition, conversion and retention.
• Commercial responsibility beyond a marketing budget: pricing, margins, forecasts or profitability.
• Experience hiring and managing marketers, creatives, agencies or other specialists.
• Ability to translate ecommerce methods into a service business with delivery capacity.

Responsibilities

• Run HoopStars: own business plan, budget, revenue, profitability and cash forecasts; lead sales and operations.
• Drive digital growth: improve paid search and social, landing pages, enrollment funnels, pricing and retention.
• Build the parent marketing team: define structure, recruit specialists, manage priorities and performance across brands.
• Establish commercial discipline: connect campaign performance to paying customers and profitability.
• Stay close to execution: inspect accounts, diagnose funnels and coach the team to act.

Skills

Marketing

Ecommerce

Growth

Job description

HoopStars, a Toronto-based youth basketball business, seeks a hands-on General Manager for Marketing and Ecommerce Growth. Remote from LATAM with Toronto hours, with potential relocation to the US or Canada.

You will own both HoopStars operations and the parent company's marketing function across brands, building a high-performing team and driving profitable growth. You should translate ecommerce into customer acquisition and retention, manage budgets, and deliver clear weekly reporting while