Growth Lead & GM – Ecommerce & Marketing (Remote LATAM)

BalticBA; Buenos Aires; Remote; ARS 185,448,000 - 278,173,000; Full time

Benefits offered by this job

Equity opportunity

Remote work from LATAM

Job summary

HoopStars, a Toronto-based youth basketball business, seeks a hands-on General Manager to lead marketing, ecommerce growth, and profitability. You will split time between running HoopStars and building Community Sports Partners' marketing team across brands, with remote work from LATAM and Toronto-hours collaboration.

You will own budgets, forecast performance, and drive paid acquisition, conversion and retention, while mentoring marketers and agencies.

Qualifications

• Experience in paid acquisition, conversion and retention.
• Commercial responsibility beyond a marketing budget: pricing, margins, staffing, forecasts or business profitability.
• Experience hiring and managing marketers, creatives, agencies or other specialists.
• Ability to translate ecommerce methods into a service business with real delivery capacity and customer commitments.

Responsibilities

• Lead HoopStars marketing and operations with a hands-on approach.
• Drive digital growth across paid search, social, landing pages and enrollment funnels.
• Build and manage the parent marketing team across brands.
• Establish commercial discipline linking campaign performance to customers and profit.
• Stay close to execution by inspecting accounts and launching improvements with the team.

Skills

Paid acquisition

Conversion optimization

Retention strategy

Remote leadership

Budgeting

Job description

HoopStars, a Toronto-based youth basketball business, seeks a hands-on General Manager to lead marketing, ecommerce growth, and profitability. You will split time between running HoopStars and building Community Sports Partners' marketing team across brands, with remote work from LATAM and Toronto-hours collaboration.

You will own budgets, forecast performance, and drive paid acquisition, conversion and retention, while mentoring marketers and agencies.