Growth GM - Ecommerce & Marketing Leader (Remote LATAM)

Howard; Ciudad de Mendoza; Remote; ARS 200,903,000 - 262,719,000; Full time

Benefits offered by this job

Equity opportunities

Remote LATAM with Toronto hours

Job summary

HoopStars is a Toronto-based youth basketball business with recurring customers and technology-enabled operations. We are looking for a hands-on General Manager whose strongest skills are marketing, ecommerce and profitable growth, and who can take responsibility for the whole business.

You will divide your time approximately equally between running HoopStars and building and managing the parent company Community Sports Partners' marketing team across its brands.

Qualifications

• Proven experience driving paid acquisition, conversion and retention.
• Experience delivering profitable growth for a consumer or ecommerce business.
• Experience managing marketing teams, agencies or contractors remotely.

Responsibilities

• Run HoopStars: Own its business plan, budget, revenue, profitability and cash forecasts.
• Drive digital growth: Improve paid search and social, creative, landing pages, enrollment funnels, pricing, offers, referrals and retention.
• Build the parent marketing team: Define structure, recruit specialists, appoint contractors or agencies, and manage performance.
• Establish commercial discipline: Connect campaign performance to paying customers, repeat enrollment and profit; allocate marketing investment with reporting.
• Stay close to execution: Inspect advertising accounts, diagnose funnel problems and launch improvements with a team that can execute consistently.

Skills

Paid acquisition

Conversion optimization

Ecommerce growth

Marketing leadership

Revenue growth

Remote leadership

English proficiency

Job description

HoopStars is a Toronto-based youth basketball business with recurring customers and technology-enabled operations. We are looking for a hands-on General Manager whose strongest skills are marketing, ecommerce and profitable growth, and who can take responsibility for the whole business.

You will divide your time approximately equally between running HoopStars and building and managing the parent company Community Sports Partners' marketing team across its brands.