GM, Marketing & Ecommerce Growth (Remote LATAM)

Obvia; Ciudad de Mendoza; Remote; ARS 184,482,000 - 276,723,000; Full time

Benefits offered by this job

Equity opportunity

Remote work from LATAM

Toronto-hours collaboration

Relocation potential to US/Canada

Job summary

HoopStars, a Toronto-based youth basketball business, seeks a hands-on General Manager with a focus on marketing, ecommerce growth, and profitability. You will divide time between HoopStars operations and building the parent company Community Sports Partners’ marketing team across brands, with LATAM remote work and potential relocation.

You will own budgets, performance, and customer experience, driving growth and discipline across campaigns and channels while leading a diverse remote team.

Qualifications

• Demonstrated results in paid acquisition, conversion and retention.
• Commercial responsibility beyond a marketing budget: pricing, margins, staffing, forecasts or business profitability.
• Experience hiring and managing marketers, creatives, agencies or other specialists.
• Ability to translate ecommerce methods into a service business with real delivery capacity and customer commitments.
• Comfort doing practical work while developing people and systems.

Responsibilities

• Run HoopStars: Own its business plan, budget, revenue, profitability and cash forecasts.
• Lead sales and operations, ensuring programmes, coaches, venues and service quality keep pace with demand.
• Drive digital growth: Improve paid search and social, creative, landing pages, enrollment funnels, pricing, offers, referrals and retention.
• Build the parent marketing team: Define structure, recruit specialists, appoint contractors or agencies, manage priorities and performance across brands.
• Establish commercial discipline: Connect campaign performance to paying customers, repeat enrollment and contribution profit.

Skills

Paid acquisition

Conversion optimization

Retention strategies

Leadership and team management

Remote leadership

Tools

Google Analytics

Facebook Ads Manager

CRM systems

Job description

HoopStars, a Toronto-based youth basketball business, seeks a hands-on General Manager with a focus on marketing, ecommerce growth, and profitability. You will divide time between HoopStars operations and building the parent company Community Sports Partners’ marketing team across brands, with LATAM remote work and potential relocation.

You will own budgets, performance, and customer experience, driving growth and discipline across campaigns and channels while leading a diverse remote team.