Growth & Ecommerce GM | Remote LATAM + Equity

Blacksmith Agency; Ciudad de Mendoza; Remote; ARS 185,331,000 - 277,997,000; Full time

Benefits offered by this job

Equity opportunity

Relocation potential to US/Canada

Remote work from LATAM with Toronto‑h‑

Job summary

HoopStars is seeking a hands-on General Manager for Marketing and Ecommerce Growth, remote from LATAM with Toronto hours. The role combines running HoopStars with building the parent company’s marketing team across brands, offering equity opportunities and future relocation possibilities.

You will drive paid acquisition, conversion, retention and overall profitability, while owning budgets and customer experience. Strong leadership and English skills are essential.

Qualifications

• Demonstrated results in paid acquisition, conversion and retention.
• Commercial responsibility beyond a marketing budget: pricing, margins, staffing or profitability.
• Experience hiring and managing marketers, creatives, agencies or other specialists.
• Ability to translate ecommerce methods into a service business with delivery capacity.
• Strong remote leadership and English communication skills.

Responsibilities

• Run HoopStars: own business plan, budget, revenue, profitability and cash forecasts.
• Drive digital growth: improve paid search, social, landing pages, funnels and pricing.
• Build the parent marketing team across brands and manage priorities.
• Establish commercial discipline: tie campaign performance to customers and profit.
• Stay close to execution: diagnose funnel issues and guide improvements.

Skills

Paid acquisition

Conversion optimization

Retention strategies

Leadership (remote)

English communication

Job description

HoopStars is seeking a hands-on General Manager for Marketing and Ecommerce Growth, remote from LATAM with Toronto hours. The role combines running HoopStars with building the parent company’s marketing team across brands, offering equity opportunities and future relocation possibilities.

You will drive paid acquisition, conversion, retention and overall profitability, while owning budgets and customer experience. Strong leadership and English skills are essential.