Growth & Ecommerce GM — Remote (LATAM/TO) + Equity

Vertu Agent, Llc.; Rosario; Remote; ARS 185,448,000 - 278,173,000; Full time

Benefits offered by this job

Equity opportunity

Remote LATAM collaboration

Toronto-hours coordination

Job summary

HoopStars is seeking a hands-on General Manager focused on marketing, ecommerce growth, and profitable expansion. The role spans HoopStars operations and leading the parent company’s marketing across brands, with a flexible LATAM remote setup and Toronto-hours collaboration.

You will oversee budgets, campaigns, and performance while building a scalable marketing team. The position offers equity potential and relocation options to the US or Canada by mutual agreement as the business grows.

Qualifications

• Demonstrated results in paid acquisition, conversion and retention.
• Commercial responsibility beyond a marketing budget: pricing, margins, staffing, forecasts or business profitability.
• Experience hiring and managing marketers, creatives, agencies or other specialists.
• Ability to translate ecommerce methods into a service business with real delivery capacity and customer commitments.
• Comfort doing practical work while developing people and systems.
• Strong professional English and effective remote leadership.

Responsibilities

• Run HoopStars: own its business plan, budget, revenue, profitability and cash forecasts; lead sales and operations, ensuring programmes, coaches, venues and service quality keep pace with demand.
• Drive digital growth: improve paid search and social, creative, landing pages, enrollment funnels, pricing, offers, referrals and retention.
• Build the parent marketing team: define the structure, recruit specialists, appoint contractors or agencies where useful, and manage priorities and performance across brands.
• Establish commercial discipline: connect campaign performance to paying customers, repeat enrollment and contribution profit; allocate marketing investment using reporting and testing.
• Stay close to execution: inspect advertising accounts, diagnose funnel problems and help launch improvements yourself while building a team that can execute consistently.

Skills

Paid acquisition

Conversion optimization

Retention

Job description

HoopStars is seeking a hands-on General Manager focused on marketing, ecommerce growth, and profitable expansion. The role spans HoopStars operations and leading the parent company’s marketing across brands, with a flexible LATAM remote setup and Toronto-hours collaboration.

You will oversee budgets, campaigns, and performance while building a scalable marketing team. The position offers equity potential and relocation options to the US or Canada by mutual agreement as the business grows.