Growth Director: Ecommerce & Marketing (Remote LATAM)

Howard; Rosario; Remote; ARS 185,448,000 - 278,173,000; Full time

Benefits offered by this job

Equity opportunity

Remote work from LATAM

Toronto-hours collaboration

Job summary

HoopStars, a Toronto-based youth basketball business, seeks a hands-on General Manager for Marketing and Ecommerce Growth to lead growth across HoopStars and the parent marketing team. This remote role spans LATAM with Toronto hours, with potential relocation to the US or Canada by mutual agreement.

You will own budgets, performance, and customer experience, dividing time ~50/50 between HoopStars operations and building the parent company marketing team.

Qualifications

• Demonstrated results in paid acquisition, conversion and retention.
• Commercial responsibility beyond a marketing budget: pricing, margins, staffing, forecasts or business profitability.
• Experience hiring and managing marketers, creatives, agencies or other specialists.
• Ability to translate ecommerce methods into a service business with real delivery capacity and customer commitments.
• Comfort doing practical work while developing people and systems.
• Strong professional English and effective remote leadership.

Responsibilities

• Own HoopStars business plan, budgets, revenue, profitability and cash forecasts.
• Lead sales and operations, ensuring programmes, coaches, venues and service quality meet demand.
• Drive digital growth: paid search, social, landing pages, enrollment funnels, pricing and referrals.
• Build and manage the parent marketing team across brands.
• Establish commercial discipline and connect campaign performance to paying customers and profits.

Skills

Paid acquisition

Conversion optimization

Retention strategies

Commercial accountability

Hiring and managing marketers

Remote leadership

Job description

HoopStars, a Toronto-based youth basketball business, seeks a hands-on General Manager for Marketing and Ecommerce Growth to lead growth across HoopStars and the parent marketing team. This remote role spans LATAM with Toronto hours, with potential relocation to the US or Canada by mutual agreement.

You will own budgets, performance, and customer experience, dividing time ~50/50 between HoopStars operations and building the parent company marketing team.