Growth & Marketing Lead - Ecommerce, Remote LATAM

Topfoxx Limited; Buenos Aires; Remote; ARS 138,361,000 - 199,855,000; Full time

Benefits offered by this job

Equity opportunity

Remote work from LATAM

Toronto-hours collaboration

Job summary

HoopStars is seeking a hands-on General Manager focused on marketing and ecommerce growth. The role spans running HoopStars and shaping the parent company’s marketing across brands, with LATAM remote work and Toronto-hour collaboration. It offers equity potential and future relocation to the US or Canada by mutual agreement.

You will own budgets, growth tests, and performance reporting while building a high-performing marketing organization.

Qualifications

• Demonstrated results in paid acquisition, conversion and retention.
• Commercial responsibility beyond a marketing budget: pricing, margins and profitability.
• Experience hiring and managing marketers, creatives, agencies or other specialists.
• Ability to translate ecommerce methods into a service business with delivery capacity.
• Comfort doing practical work while developing people and systems.
• Strong professional English and effective remote leadership.

Responsibilities

• Run HoopStars: own its business plan, budget, revenue, profitability and cash forecasts.
• Drive digital growth: improve paid search and social, landing pages and enrollment funnels.
• Build the parent marketing team: define structure and recruit specialists or agencies.
• Establish commercial discipline: connect campaign performance to paying customers and profit.
• Stay close to execution: inspect advertising accounts and guide improvements.

Skills

Paid acquisition

Conversion optimization

Retention

Commercial ownership

Pricing & margins

Staffing & forecasting

Hiring marketers

Managing agencies

Ecommerce to services

People development

Remote leadership

English proficiency

Job description

HoopStars is seeking a hands-on General Manager focused on marketing and ecommerce growth. The role spans running HoopStars and shaping the parent company’s marketing across brands, with LATAM remote work and Toronto-hour collaboration. It offers equity potential and future relocation to the US or Canada by mutual agreement.

You will own budgets, growth tests, and performance reporting while building a high-performing marketing organization.